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  • 2 days ago
Kevin, Joe, and Nick Jonas take us on a trip down fashion memory lane. From Ascots at the Nickelodeon Kid's Choice Awards to The Met Gala, we take a trip down fashion memory lane with The Jonas Brothers.



Director: Stephanie Romero
Director of Photography: Emma Penrose
Camera Operator: Zack Shorrosh
Video Editor: Collin Hughart
Sound Mixer: Drummond Dominguez-Kincannon
VP, Creative: Alexa Wiley
VP, Social: MacKenzie Green
Executive Director, Entertainment: Jessica Baker
Transcript
00:00We all want four of my lord.
00:04Unacceptable.
00:06Hey, this is the Jonas Brothers. This is Would You Wear It Now?
00:16What have we got here?
00:17Ooh, we have the American Music Awards 2007, sponsored by Kenneth Cole.
00:23And, wow, it's always like, you know, we looked at the mannequin and said,
00:28we'll take that, all of it.
00:32Good look, strong.
00:34I love your hair in this.
00:37I think I still have these boots somewhere.
00:40Your shoelaces untied in this photo too?
00:42And I'm sure I have the scarf.
00:45I'm going to throw away a good scarf.
00:47That's a good point.
00:48I'd wear this again.
00:50Maybe not the purity ring.
00:51Mm-hmm.
00:54Ooh.
00:56This is a...
00:57Camp Rock promotional pic.
00:58Camp Rock promotional pic.
00:59This is actually what we wore in the movie though.
01:01Yes.
01:02Yes.
01:03It was a big fight.
01:04A big fight for me in this one for them to, them being Disney, to allow me to wear my personal checkered vans.
01:11Oh, I didn't believe you.
01:14They are checkered.
01:15Yeah.
01:16Yet again, another scarf and vest.
01:18I have a theme going on.
01:20Like it.
01:21And a coif.
01:23Very straight hair.
01:24A deep v-neck.
01:25Also, you've got riding boots on, which is another phase of yours.
01:28Yeah.
01:29Kevin was an equestrian guitar playing extraordinary at this moment.
01:33Yeah, I am.
01:34His life.
01:35It was one of my first big splurges.
01:36Horses?
01:37Uh, no.
01:38The Gucci bust ring boots.
01:40And I didn't want to take them off.
01:43These are Gucci boots.
01:44Yes.
01:45Gucci, then the jeans are tucked in.
01:47Yeah, it was a choice.
01:49Because when you think camp, you think Gucci boots.
01:54One of my favorite memories...
01:56Oh, man.
01:58We were out in the middle of really nowhere up in Canada, and it was quite beautiful.
02:02So, we had a lot of good times, good memories.
02:05Can't remember a ton, but...
02:07Me and Nick played a lot of tennis, I do remember.
02:09We weren't on a lot of scenes in the first Camp Rock, so...
02:13Yeah.
02:14We had a lot of...
02:15Yeah, Joe was the star.
02:16I was the star.
02:18Well...
02:19I was the star.
02:20I was number two on the call sheet, Kevin.
02:21Oh.
02:22I changed after the first movie.
02:23They obviously needed some more star power, so they brought me and Kevin in a more significant way.
02:26Yeah.
02:27Fleshed out our storylines.
02:28Kevin was building birdhouses, and I was doing whatever I was doing.
02:33Yes.
02:34You guys were nominated that year.
02:35Nominated for all the...
02:38Kids Choice Awards.
02:39Kids Choice Awards.
02:40All.
02:41Oh, next up we have...
02:44We have this.
02:46This is a photo with a fellow sibling act, Ali and AJ.
02:52And this ensemble that I'm wearing here was a go-to for me.
02:56It was.
02:57It's a very...
02:58Sort of like...
02:59There's a lot of like early...
03:00Jailhouse Rock meets Easter.
03:02A lot of these items you can find at Hot Topic.
03:04Except Kevin's shirt, which is a freebie from...
03:05Ed Hardy.
03:06Smet collection.
03:07Smet collection.
03:08Whatever that is.
03:09Smet collection.
03:10Which I look...
03:11What kind of looks like...
03:12Iron dumbbells...
03:13Dumbbells.
03:14Or...
03:15Piston...
03:16Oh, they are.
03:17I'm not a Mc...
03:18Man, you don't ride horses.
03:19Camouflage.
03:20I can't see you, Joe.
03:21Yeah.
03:22I'm a floating head.
03:23Would we wear this?
03:24The answer is...
03:25No.
03:26I'd wear this.
03:27I would wear that, yeah.
03:28I'd wear this.
03:29This I'd wear...
03:30I'd put Nick's wearing.
03:31And then this one I'd...
03:32I'd...
03:33I'd wear...
03:34In the Broadway show retelling of our lives.
03:37And I like Ali's...
03:38Uh...
03:39What would you call that?
03:40Armband.
03:41Armband.
03:42Boho chic armband.
03:43Yeah.
03:44So, fun fact.
03:45We did this exact video with Ali and AJ.
03:48And this look.
03:49This is this photo.
03:51Do you want to see the response?
03:53Yes.
03:54Just press click.
03:55We all look horrible.
04:00Oh my lord.
04:01Oh my gosh.
04:02I actually think the boys look worse.
04:04Yeah, they might actually.
04:05Than us.
04:06No offense, guys.
04:07God bless.
04:08Unacceptable.
04:09Look horrible.
04:10We look horrible.
04:11We just gave them lots of compliments.
04:12Well, they do look great.
04:14I don't think it looks horrible.
04:15Everybody looks great.
04:16Everybody looks great, okay?
04:17All right.
04:18Next.
04:19Okay.
04:20This is a classic.
04:22This is the 2007 or 2008 Kids' Choice Awards.
04:26Wow.
04:27Um...
04:28And...
04:29And we...
04:30We're going for, uh...
04:31We also just got back for...
04:32It looks like...
04:33The polo match.
04:34It's the Easter egg roll at the White House.
04:36Yeah, we're really going for...
04:37Our outfits got switched with our outfits for that.
04:40Generational.
04:41Generational wealth.
04:42That's what we're aiming for.
04:44This is also, like, off the mannequin vibes.
04:48But great story about these shoes.
04:50You should tell.
04:51I don't know.
04:53Heidi Klum.
04:54What did she say to you?
04:56I don't remember.
04:57Are you kidding me?
04:58I'll tell the story.
04:59I don't remember.
05:00She walked up to you, tapped you on the shoulder, and she said,
05:02I like your shoes.
05:03Are those Gucci's?
05:04And you said, no, they're Ralph Lauren.
05:06And she said, somebody's going to be pissed.
05:08I mean, the truth be told, she was right.
05:10It's true.
05:11Those look like Gucci's.
05:13What is happening?
05:15This is the Children's Video Music Awards.
05:18The Children's Awards.
05:20Just awards for children.
05:22But I was wearing a green tie in honor of, obviously, slime.
05:25You were on theme a little bit more than us.
05:28Your ascot was maybe a touch too far.
05:30That was the only thing putting it over the edge.
05:33Okay.
05:34This is the Met Gala.
05:35Our first one.
05:36And, you know.
05:38Sorry about a friend of ours, Richard Chai.
05:40Richard Chai.
05:41I think this is definitely an outfit that I'd wear again.
05:43It's a classic tuxedo.
05:44I think I still have this outfit.
05:47Solid look.
05:48This, Matt, was interesting because it was our first time.
05:51And I think it's a very overwhelming experience.
05:54You know, it's a lot of hurry up and wait.
05:55And then you get in that crazy carpet.
05:57And then you're like, well, I can't see anything.
05:58And you go into the dark room.
05:59And all of a sudden you're meeting all these important people.
06:02And you're like, holy shit.
06:03What?
06:04Who invited me here?
06:05Yeah.
06:06So, a little out of our league.
06:11Wow.
06:12I know.
06:13This is not fun.
06:14It should have been.
06:15But still a good one.
06:16Let's save that one.
06:17I've got some thoughts.
06:18I'm going to workshop some chair.
06:19Or are we going to the Met?
06:20This is what we're going with.
06:21Is that Tom Selleck or is that Joe Jonas?
06:23Thanks, Jeff.
06:24That's a compliment.
06:25It's a...
06:26I don't remember what award show this might be.
06:28I've never seen this photo.
06:31This looks like a European video musical.
06:34It is.
06:35I think it's European music.
06:36Do you know what this is from?
06:38MTV.
06:39EMAs.
06:40There's Jack Lawless.
06:41Yeah.
06:42Drummer in DNC and the Jonas Brothers.
06:44And...
06:45I will happily wear this again.
06:46It's a great outfit.
06:47I love it.
06:48Yeah.
06:49I think it's sick.
06:50Would you bring back the stash?
06:54Yeah.
06:55Why not?
06:56I love it.
06:57Fantastic outfit, Joe.
06:59Okay.
07:00Here we go.
07:01This is a good one.
07:02Yeah.
07:03The first season of...
07:04First season of Claim to Fame.
07:06Claim to Fame.
07:07This is Franklin Jones.
07:08Yes.
07:09You guys are matching very well.
07:10We're kind of...
07:11Two different teams and we matched.
07:13It looked great.
07:14I'd wear that again.
07:15I did wear that again.
07:16Two different teams.
07:17You guys are hosts.
07:18I mean like wardrobe teams.
07:19Oh, got it.
07:20Okay.
07:21It also looks like...
07:22Not much.
07:23But it was good.
07:24Yes, it does.
07:25We were supposed to be outside for a pool party thing.
07:26So I felt like it was bringing those vibes.
07:28Franklin's giving me Pete Davidson.
07:30Yes.
07:32Mmm.
07:33Here we go.
07:34This is the Met Gala 2019, I believe.
07:38My Beautiful Wife on theme with...
07:40What was the theme that year?
07:42Camp.
07:43Camp.
07:44Should've worn the Camp Rock outfit.
07:46That would've been...
07:47Missed opportunity.
07:48So great.
07:49Talk about break the internet.
07:51This is...
07:52I basically was cosplaying as Littlefinger from Game of Thrones.
07:55That's what you're giving.
07:57Giving Littlefinger.
07:58Giving Littlefinger.
07:59I've got...
08:00I've got some...
08:01Some bling on the ear.
08:03And, you know, these...
08:06These very sparkly shoes.
08:08Other than that, you know...
08:10I'm just...
08:11Just happy to be there.
08:13Oh!
08:14Here we go.
08:15Here we go.
08:16The Berluti suits.
08:17We love these outfits.
08:18But by halfway through the tour, it was a long tour.
08:20I was sick of these outfits.
08:21They kept getting...
08:22The dry cleaner was shrinking my...
08:24My pants.
08:25And they were very tight.
08:26And I ripped them up three times on that tour.
08:28This fashion era was, you know...
08:31In our minds, representing...
08:33The happiness that we felt.
08:36The pastels.
08:37Pops of color.
08:39Not taking itself too seriously.
08:41Yeah.
08:42Yeah.
08:43And, you know...
08:44We always did suiting.
08:45Like, once we started to get into that trend, it was like our way of sort of...
08:49You know, flipping things on its head.
08:51Young guys.
08:52Young...
08:53Kids, basically, at a lot of these points.
08:55But...
08:56Doing our own take on...
08:58On...
08:59You know, suiting.
09:00So this was sort of...
09:01Tip the cap to that.
09:02And then the second half of the show was all Balmain, which was a really cool thing as well.
09:05So...
09:06Uh...
09:07I love this...
09:08Uh...
09:09Whole look.
09:10And I would...
09:11Gladly wear this again.
09:12This is from...
09:13The recent...
09:14Oh!
09:15There you go.
09:16This is very recent.
09:19We've been wearing some Bodhi.
09:21Bodhi.
09:22But we're also nodding...
09:23And this...
09:24Nick's nodding to that outfit that you just saw.
09:26Correct.
09:27Uh...
09:28Kind of like the...
09:29Monochromatic clothing that we were wearing.
09:31And I...
09:32Trying to do the same with the colors in that polo.
09:34And this is...
09:36Uh...
09:37This is...
09:38Me...
09:39Sort of nodding to...
09:41Uh...
09:42Lines, Vines, and Trying Times.
09:43I went...
09:44Album theme...
09:45Outfit...
09:46Colorway...
09:47The whole thing.
09:48And they sort of didn't.
09:49Because they don't care.
09:50They have no interest...
09:51Yeah.
09:52Details.
09:53It's a great shot, Joe.
09:54That's close, Joe.
09:56You can keep that.
09:57You want me to sign that?
09:59I have a sharpie somewhere.
10:00I think that for this current era we're in now...
10:03Um...
10:04It's all about it feeling...
10:06Um...
10:07Very much a part of our lives and the fabric of our lives.
10:10And...
10:11You know, the bigger sort of like poppy...
10:13Moments for stage and things like that.
10:15But the rest of the time...
10:16Kind of being true to the...
10:18More organic elements of the music.
10:20And how that's reflected in our style.
10:22And I think that's the...
10:23The cool part about fashion as a whole.
10:24We've been talking a lot about...
10:26You know, looking back at the past in different chapters of our journey.
10:29Um...
10:30You know, it's nostalgic, sure.
10:31But I think that really what it is is...
10:33We were...
10:34Uh...
10:35Quite fearless in a way that I think...
10:37Um...
10:38Speaks to...
10:39You know, our love of...
10:40Of just exploring and trying new things and expressing ourselves.
10:43We had no idea what we were doing as far as the fashion approach to it goes.
10:46But eventually we found our way.
10:48And it led us to...
10:49To kind of feel more comfortable in our own skin and be who we are.
10:51Um...
10:52And it's a...
10:53A beautiful journey to have been on.
10:54Okay, so thinking back on all the images that we've gone through.
10:57What are your favorites?
10:58What's your favorite?
10:59I think the most...
11:01It's...
11:02Kids' Choice Awards.
11:03Kids' Choice Awards is by far...
11:04Like...
11:05It's absurd.
11:06It brings me the most...
11:07The most joy, that's for sure.
11:08It's hilarious.
11:09I don't understand how we got there.
11:11Like, what decision was made?
11:13It was just like, this is what we're gonna do.
11:15Well, I think it was supposed to be ironic, really, is what it was.
11:19It's like, it's the Kids' Choice Awards.
11:21Which is, again, kind of...
11:22Amazing.
11:23Badass and hilarious.
11:24Yeah, which is like, we're gonna be like the most...
11:26This like...
11:27You know...
11:28I don't even know.
11:29So your Blink-182 outfit.
11:31But the problem is, it then wasn't ironic.
11:34Cause we were obviously...
11:35We were taking ourselves...
11:36Taking it too seriously.
11:37I think at that point we were...
11:38When we accepted that award, it was like the Oscars.
11:40It was.
11:41Um...
11:42It was hilarious.
11:47That was a lot of fun.
11:48Thank you for joining us.
11:49If you would like to comment anything below, feel free.
11:51If not, it's fine.
11:52Perfect.
11:53Okay.
11:54If not, it's fine.
11:55If not, it's fine.

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