Four in 10 kids have been prevented from trying a sport with cost - and lack of facilities - among the reasons why.
A poll, of 1,000 children aged five to 16, found 37 per cent have expressed a desire to try a sport or physical pursuit but have been prevented from doing so.
Their parents also participated in the study and it emerged lack of nearby facilities (44 per cent) is the biggest obstacle to doing the activities they really want to do.
With the expense (39 per cent) and the child’s lack of confidence (32 per cent) also barriers.
It comes as 38 per cent of kids revealed they aren’t interested in the majority of sporting activities and nine per cent only do exercise ‘because they have to.’
To address this, Olympic skateboarding sensation Lola Tambling has teamed-up with Weetabix [https://weetabix.co.uk/our-products/minis/caramelised-biscuit/], which commissioned the research, to call on young people to step out of their comfort zones and try new sports and physical activities.
The event was hosted at the BaySixty6 Skatepark, in Notting Hill, London, with the 17-year-old teaching tips and tricks to fans and aspiring skaters.
She said: “Trying something new can be scary, but it’s also the first step towards discovering what you’re passionate about."
A poll, of 1,000 children aged five to 16, found 37 per cent have expressed a desire to try a sport or physical pursuit but have been prevented from doing so.
Their parents also participated in the study and it emerged lack of nearby facilities (44 per cent) is the biggest obstacle to doing the activities they really want to do.
With the expense (39 per cent) and the child’s lack of confidence (32 per cent) also barriers.
It comes as 38 per cent of kids revealed they aren’t interested in the majority of sporting activities and nine per cent only do exercise ‘because they have to.’
To address this, Olympic skateboarding sensation Lola Tambling has teamed-up with Weetabix [https://weetabix.co.uk/our-products/minis/caramelised-biscuit/], which commissioned the research, to call on young people to step out of their comfort zones and try new sports and physical activities.
The event was hosted at the BaySixty6 Skatepark, in Notting Hill, London, with the 17-year-old teaching tips and tricks to fans and aspiring skaters.
She said: “Trying something new can be scary, but it’s also the first step towards discovering what you’re passionate about."
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FunTranscript
00:00You just got to tell yourself to believe in yourself because if you have self-belief
00:14you can pretty much achieve anything.
00:18I've been skating for about nine years now I think.
00:22I was eight when I started, I'm 17 now. Did I do the maths right?
00:30A highlight for me is definitely competing in Paris 24 Olympics.
00:36I still can't believe it to be fair and I always go back to it and think about it and I'm like I'm an Olympian, that's like crazy.
00:43I think you should encourage kids to try any sport because maybe one sport's not for you, maybe another one is.
00:50I love the Weetabix skate bowl. It is fast flowy, it's got Weetabix all in the bowl just chilling with me so that's cool.
01:00Today's been so fun skating with Lola and I feel really inspired. I didn't even know that people that are 17 years old could even go to the Olympics. She was 16 at the time.
01:11Breakfast is probably the most important meal of the day. It is what fuels you for the whole entire day.
01:20This event with Weetabix crispy minis has been so fun. It's been so inspiring to see all these kids come and try skateboarding when they haven't and giving it their best and you can tell they've had theirs.
01:31Weetabix.com