Nights in are having a moment — Americans are twice as likely to favor hosting guests at home rather than going out.
That’s according to a new survey of 2,000 Americans, which found, of those who have a preference, 72% prefer staying in with friends, whenever possible, while just 28% prefer a night out. Half (49%) said this shift came in the past few years.
The key to hosting at home? A majority of respondents say a pleasant scent can transform how inviting a space feels for a home gathering (78%).
The survey, conducted by Talker Research on behalf of Air Wick, also found 82% of participants actively consider how their home smells before inviting people over.
That’s according to a new survey of 2,000 Americans, which found, of those who have a preference, 72% prefer staying in with friends, whenever possible, while just 28% prefer a night out. Half (49%) said this shift came in the past few years.
The key to hosting at home? A majority of respondents say a pleasant scent can transform how inviting a space feels for a home gathering (78%).
The survey, conducted by Talker Research on behalf of Air Wick, also found 82% of participants actively consider how their home smells before inviting people over.
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