On this episode of the Forbes Top Creators Show, Assistant Managing Editor Steven Bertoni sits down with Rebecca Zamolo to hear about how she was able to translate early success on Musical.ly a YouTube empire, and how she's leveraging her influence to launch new line of prenatal supplements.
Watch the full story here: https://youtu.be/0W96VdONJHk
Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1
Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:
https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript
Stay Connected
Forbes newsletters: https://newsletters.editorial.forbes.com
Forbes on Facebook: http://fb.com/forbes
Forbes Video on Twitter: http://www.twitter.com/forbes
Forbes Video on Instagram: http://instagram.com/forbes
More From Forbes: http://forbes.com
Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
Watch the full story here: https://youtu.be/0W96VdONJHk
Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1
Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more:
https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript
Stay Connected
Forbes newsletters: https://newsletters.editorial.forbes.com
Forbes on Facebook: http://fb.com/forbes
Forbes Video on Twitter: http://www.twitter.com/forbes
Forbes Video on Instagram: http://instagram.com/forbes
More From Forbes: http://forbes.com
Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.
Category
🛠️
LifestyleTranscript
00:00How did you bring your audience over to YouTube so successfully?
00:03Well, it was different on Musical.ly because there was no algorithm.
00:07So the more you posted, as you became bigger, it became easier because people just saw your content as you posted it.
00:15Whereas now with an algorithm, they don't see it.
00:17It's got to be quality.
00:19There's different rules.
00:21But what I did is I committed to six a day.
00:25There was a leaderboard back then.
00:26If I wanted to be number one, I did seven.
00:30I knew exactly how many I needed to do a day to stay in the top ten.
00:33How did you figure this out?
00:35I mean, it was easy because it was all based off likes.
00:37So I would just calculate if there was a bigger creator.
00:41If they did one and they got 500,000 likes, I could do two and get 600.
00:48And so I just calculated it out.
00:50As far as moving audience over, I just gave them a ton of content.
00:55So for every six videos, one of them was pushing people over.