がっちりマンデー!! 2025年3月30日儲かる地元お弁当チェーン
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00:00Today's Gacchiri Monday is a local bento chain!
00:08Bento is a must-have for lunch while you're at work or on your way out.
00:13You can find delicious bento at supermarkets, convenience stores, and department stores.
00:19However!
00:21If you look around Japan,
00:25there are quite a few local bento chains that only the locals know about.
00:33And this one made a lot of money!
00:38Found it in Chiba Prefecture!
00:41This one and that one are super rich!
00:45Gacchiri bento bento chain!
00:49The one that sells the most is...
00:52Chaben!
00:53The mysterious Chaben bento chain!
00:56For some reason, it's only found in Fukuoka.
01:00It's a huge bento chain with an old man's sign on it.
01:04This one is interesting.
01:08After this, you'll want to go buy it right away!
01:11Local bento information for 30 minutes!
01:17Good morning!
01:18Today, we're at a local bento chain.
01:22I'm sure there are a lot of local bento chains around the country.
01:25Of course, their bento is delicious.
01:27But they don't care about local bento chains.
01:30They only serve delicious food.
01:32There's no doubt about it!
01:34There's absolutely no doubt about it!
01:38I haven't eaten a bento in the dressing room yet.
01:41Good morning!
01:43Good morning!
01:44Nice to meet you!
01:46What's that?
01:47I heard you can eat it, so I'll try it.
01:50The first bento
01:51The second bento
01:54The third bento
01:56The fourth bento
02:00The fifth bento
02:01The sixth bento
02:03It's delicious!
02:04It's soft.
02:05The seventh bento
02:09It's definitely delicious.
02:13It looks delicious.
02:15Itadakimasu!
02:17Let me introduce today's guests.
02:19Editor-in-chief of Gekkanshokudou, Shigeyuki Toriyama and Tomomichi Yamaguchi.
02:24Good morning!
02:26Gusshi, you've been to a lot of places, haven't you?
02:29I've been touring around the country for the past 5 or 6 years.
02:33They prepared lunch boxes for me in the dressing room.
02:36I ate a lot of food there.
02:38Did the locals prepare lunch boxes for you?
02:44When I left the dressing room after eating, the event organizer asked me what I thought of the lunch box.
02:49That happens a lot.
02:51Toriyama-san, isn't the lunch box market in Japan amazing?
02:53Yes, it is.
02:54The fact that there is a lunch box chain that is loved in each region is very unique.
03:00Also, the taste is completely different in the west and east of Japan.
03:04I think they are making a very fine taste, so I think it's very strong.
03:09First, let's go to Chiba Prefecture to look for a local lunch box chain that you can't forget once you eat it.
03:15First, let's go to Chiba Prefecture to look for a local lunch box chain that you can't forget once you eat it.
03:21Let's ask the locals about the recommended lunch box chain in Chiba Prefecture.
03:27In Chiba Prefecture, there is a lunch box chain called TOSHIMAYA.
03:31There are quite a few customers in TOSHIMAYA.
03:33Is that so?
03:35What else?
03:37TOSHIMAYA is a green hippo.
03:39A hippo?
03:41TOSHIMAYA is a name that comes out of everyone's mouth.
03:43And a hippo?
03:45What kind of shop is it?
03:47It's Kisarazu.
03:49Let's go see it.
03:51If you go along the road by the sea in Kisarazu City, Chiba Prefecture, you will find a large lunch box.
03:59And...
04:01There is a TOSHIMAYA logo on the orange sign.
04:05There is a TOSHIMAYA logo on the orange sign.
04:07There is a TOSHIMAYA logo on the orange sign.
04:09There is a TOSHIMAYA logo on the orange sign.
04:11This is TOSHIMAYA lunch box in Shinjuku.
04:15This is a shop with a fairly large shop.
04:19There are a lot of parking spots in the afternoon.
04:25There are many customers in the shop.
04:29This is SAKUMA of TOSHIMAYA lunch box.
04:33There are 11 shops in Chiba Prefecture.
04:37This is UCHIBOU area on the Tokyo Bay side in Chiba Prefecture.
04:42There are shops from Chiba City to Kisarazu City.
04:45This is a popular local lunch box chain.
04:48Among them, KISARAZU's SHINJUKU store is open from 5 a.m. to 11 p.m.
04:56More than 300 people come to the store every day.
05:01What is so popular?
05:04This is a sauce for fried squid and cutlet.
05:08This is a sauce for fried squid and cutlet.
05:16TOSHIMAYA lunch box is a sweet and spicy soy sauce based on pork cutlet.
05:22This is a sauce for fried squid and cutlet.
05:26This is a cutlet lunch box that costs 720 yen.
05:31This is a sauce for fried squid and cutlet.
05:38This is a fried squid lunch box that costs 680 yen.
05:42This is a lunch box filled with deep sauce.
05:47This is a lunch box that is put on rice.
05:50This is very popular.
05:54This bento is especially loved by some customers.
06:00What kind of work do you do?
06:01Dismantling, welding, electrical work.
06:05If you come around here, it's a convenience store bento.
06:09Now, everyone who works in a convenience store will gather for lunch for this rich and rich bento.
06:18This is delicious.
06:20And there is a bento that is especially popular in this series.
06:26Chaben.
06:28Chaben?
06:29Char siu bento.
06:31Here it is.
06:33Five pieces of black char siu are on the rice.
06:38It's a super simple char siu bento.
06:40In short, it's Charben.
06:42It's 820 yen.
06:44If you add up all the stores, it's about 12,000 to 12,000 meals a month.
06:52It's 12,000 meals a month for 12 months, so it's more than 100 million yen a year.
07:03You don't have to check the taste.
07:08It's delicious.
07:10The sauce is soaked into the char siu.
07:13It's delicious.
07:15I feel like it contains everything you need for char siu.
07:19How is the char siu made in this super popular bento?
07:25Let's take a look at the site.
07:27Let's go to the self-sufficiency factory in the headquarters of the company.
07:32I'm curious about this sauce.
07:35It seems that the same sauce is used for all the Toshimaya bento.
07:43Miyazaki-san, please tell me what's in it.
07:47It's delicious.
07:49What's in it?
07:50Is there soy sauce in it?
07:52Don't ask me questions.
07:55There's soy sauce in it.
07:57Miyazaki-san didn't say anything.
08:00Miyazaki-san is going to simmer this secret sauce for about an hour and a half.
08:11He takes the char siu made in this way to each store.
08:15He puts it on top of the rice and puts it in the bento.
08:20He puts the cut char siu in the soup again.
08:24What is this?
08:26It's boiled again.
08:29It makes the secret sauce more concentrated.
08:34By boiling it after cutting it, the sauce is absorbed into the bento.
08:42The bento of Toshimaya with such a special char siu.
08:47In fact, the delivery to a certain place seems to be very delicious.
08:52This day is...
08:54How many bentos are there?
08:5658 bentos.
08:5758 bentos.
08:58It's a company.
08:59Let's follow the delivery.
09:02We arrived at the place where the micro bus was placed.
09:06This is Mr. Nakamura, who is in charge of the bento.
09:10It's a location.
09:11What is this large amount of bento for?
09:14It's a location.
09:16This is good.
09:17What kind of location is this?
09:19It's a location for a drama shoot.
09:22There are a lot of people here.
09:24Chiba is famous for Toshimaya.
09:28That's right.
09:30Toshimaya's bento is very popular as a location for a drama shoot.
09:36In fact, after the opening of the AQUA LINE in Chiba Prefecture,
09:39There are a lot of requests as a location for dramas, high-fives, and movies.
09:46For the staff who work hard at the Chiba location,
09:51A large amount of rich bento made at a shop near the site is popular.
09:57Toshimaya's bento is a large amount of char siu bento.
10:08This is delicious.
10:09This is soft.
10:10The sauce is very good.
10:12The taste of the char siu is good.
10:15This is the best.
10:22I was waiting for this.
10:25I was waiting for this.
10:27This is the best.
10:28Why do you think this is the best?
10:30What is this?
10:32Can you explain how I feel?
10:35The fat of the meat is sweet.
10:38The sauce is sweet and spicy.
10:41The rice is also delicious.
10:44The sauce is sweet and spicy.
10:46This is a taste that makes you want to eat.
10:51I think there is something in the secret sauce.
10:55Is it honey?
10:58Is it honey?
11:01Is it mung bean?
11:05Thank you very much.
11:07I will edit it and put it in.
11:09Is it honey?
11:12I came to Shizuoka City in Shizuoka Prefecture in search of a local bento chain.
11:20There is a great bento chain.
11:23I run on the Kansai road in Shizuoka City.
11:28There is a big signboard called TENJINYA.
11:33I have never heard of TENJINYA.
11:36This is also a big bento shop.
11:42There are a lot of customers in the afternoon.
11:46This is like a supermarket.
11:48This is TENJINYA's KOITA.
11:50How much is the sales?
11:54About 30.
11:58TENJINYA is a bento chain that has been in operation since Shizuoka City in Showa 29.
12:04Currently, there are 32 shops in the prefecture.
12:09Katsudon is popular.
12:14Noriben and mackerel miso bento.
12:17All of them are delicious bentos.
12:21There are also Japanese sweets such as fried food and ohagi.
12:26There is also a Shizuoka-style bento.
12:29That is ODEN.
12:32This is Shizuoka ODEN.
12:35Shizuoka has its own ODEN called Shizuoka ODEN.
12:42This is a thick soup stock made from beef tendon and seasoned with soy sauce.
12:47This is a black half-boiled egg with sardines.
12:52This is a cow lung.
12:56This is a soup stock made from green laver and tofu.
13:02This is Shizuoka ODEN.
13:04This is sold at all stores in TENJINYA.
13:08You can put this in a tupperware and take it home.
13:12This is good.
13:15This is convenient.
13:18You should bring this tupperware again.
13:21This is a specialty of TENJINYA.
13:26This is a rice ball.
13:29This is a famous rice ball in TENJINYA.
13:35I've been eating this for a long time, so I'll definitely eat it.
13:39TENJINYA is famous for its rice balls.
13:42This is a mysterious rice ball.
13:47This is a rice ball seasoned with tenkasu and chopped green onions.
13:51This is 200 yen for one rice ball.
13:55This is sold at all 32 stores in TENJINYA.
13:58This is sold 10,000 times a day.
14:01This is amazing.
14:03This is a famous rice ball.
14:06The secret of its popularity is that it is made in a unique way.
14:14I came to the factory of TENJINYA in YAIZEN at 11 o'clock at night.
14:22This is the factory manager, NOJIRI.
14:26Where do you make rice balls?
14:29We make rice balls in TENJINYA here.
14:34That's right.
14:36All the rice balls sold in TENJINYA are made in this factory.
14:42We make rice balls until 7 a.m. the next morning.
14:46There are two people who work here.
14:51Two people make all the rice balls in TENJINYA.
14:56We use a machine to make rice balls.
14:59But we make rice balls by hand.
15:02You make rice balls by machine?
15:04The most important thing is the mixing process.
15:08This is HOSO-CHAN.
15:11HOSO-CHAN?
15:13HOSO-CHAN has been mixing rice balls in TENJINYA for 28 years.
15:19HOSO-CHAN is 65 years old.
15:23Let's see how HOSO-CHAN makes rice balls.
15:30First, HOSO-CHAN mixes the cooked rice.
15:37HOSO-CHAN touches the rice with his hands.
15:40What is this?
15:43First, HOSO-CHAN checks the rice.
15:46HOSO-CHAN checks whether the rice is hard or soft.
15:50HOSO-CHAN checks whether the rice is sweet or not.
15:53First, HOSO-CHAN touches the cooked rice with his hands.
15:58After that, HOSO-CHAN mixes rice, tenkasu, green onion, and soy sauce.
16:04HOSO-CHAN has a skill.
16:08Depending on the condition of the rice, the water content of the rice changes.
16:13I change the way of mixing the rice.
16:16HOSO-CHAN checks whether the rice is hard or not.
16:21For example, if the rice is soft, it is easy to crush.
16:26HOSO-CHAN reduces the number of times to mix the rice.
16:28Depending on the condition of the rice, HOSO-CHAN mixes the rice.
16:34HOSO-CHAN mixes the rice in various ways.
16:43HOSO-CHAN is amazing.
16:46I can't do this.
16:48This is ODEN.
16:58This is delicious.
17:00The moment I put this in my mouth, the taste spreads.
17:03I can feel all the flavors.
17:05This tastes like it's cooked by someone.
17:09This has a simple taste.
17:12I feel this is very delicious.
17:14Next, FUKUOKA-SHI came to the local bento chain.
17:21There are many shops that have increased in the past few years.
17:25Let's ask the locals.
17:29I go to TOYOKARATE once a week.
17:33I love TOYOKARATE.
17:36The red sign is the sign of TOYOKARATE.
17:40The red sign is the sign of TOYOKARATE.
17:44I have never heard of TOYOKARATE.
17:47Let's go.
17:50There is TOYOKARATE on the roadside in FUKUOKA.
17:53The red sign is the sign of TOYOKARATE.
17:56There is a big picture of TOYOKARATE.
18:01There is a picture of TOYOKARATE in KASEYAMA-CHI.
18:07There is a reason for the sign of TOYOKARATE.
18:12There are 50 shops in FUKUOKA.
18:20There are 50 shops in FUKUOKA.
18:23There are many customers.
18:28I go to TOYOKARATE three or four times a week.
18:32I love TOYOKARATE.
18:34This is the president of TOYOKARATE.
18:38Is he the president of TOYOKARATE?
18:42He is the president of TOYOKARATE.
18:45He is the president of TOYOKARATE.
18:50What is the sales of TOYOKARATE?
18:53The sales of TOYOKARATE is about 100 million yen a month.
18:58100 million yen a month.
19:02The president of TOYOKARATE is smiling.
19:08The main dish of TOYOKARATE is a fried chicken bento.
19:18This is the most popular fried chicken bento.
19:24This is a fried chicken bento with rice and chicken thighs.
19:28This is a fried chicken bento with a little potato salad and pickles.
19:33This is 540 yen.
19:35This is a simple bento.
19:38This is a fried chicken bento with ginger.
19:48This is delicious.
19:50This is a simple taste.
19:53I can eat as many as I want.
19:56This goes well with rice.
20:05This is delicious.
20:08This is a simple taste.
20:11I can eat four of this.
20:17This is delicious.
20:22This is delicious.
20:24This is very juicy.
20:27This is very juicy.
20:30I think this is delicious.
20:33He can't help but eat this.
20:37This is delicious.
20:39This is a simple fried chicken bento.
20:42I don't know why this is so popular.
20:45I don't know why this is so popular.
20:47However, TOYOKARATE has a lot of TOYONAGA's ingenuity.
20:56First of all, the menu.
20:59I was wondering what the bento menu was other than fried chicken.
21:05There is only a fried chicken bento with mayonnaise on it.
21:14However, TOYONAGA's strategy is only for these two menus.
21:19It's easy for customers to choose.
21:22I was wondering what to choose.
21:25In the world of psychology, the more options you have, the more people will stop choosing.
21:36That's why TOYONAGA makes it easy for customers to choose.
21:42I'm glad.
21:44It's easy for customers to choose.
21:46I thought it was too simple.
21:48I think that's a good point.
21:51When you want to eat fried chicken, you can choose this menu.
21:53You are fascinated by TOYONAGA's strategy.
21:57And one more thing.
21:59TOYOKARATE is famous for this sign.
22:02Of course, TOYONAGA's strategy is written on this sign.
22:06I'm sorry.
22:11TOYOKARATE, a fried chicken bento chain in Fukuoka prefecture, has a unique sign.
22:18In fact, this sign is full of the president's strategy.
22:23I want customers to stop at this sign.
22:27I thought about whether to go with a character or a real one.
22:32However, I think the real one is more impressive.
22:37It attracts customers' attention.
22:39President's strategy.
22:42A picture of a person rather than a character.
22:45Certainly, this sign is very eye-catching in the city.
22:50In fact, in Fukuoka.
22:53The sign is already in the hands of a man.
22:58That's why it's impressive.
23:00This old man's sign is very popular.
23:04And there is another secret on this sign.
23:07It's not just a picture of the president.
23:10Do you know the name of this shop?
23:12GENKOSU KARAAGE.
23:14This shop?
23:16Look over there.
23:18It's written TOYOKARATE.
23:20I don't know.
23:22I think this is the store name.
23:26There were quite a few people who didn't know the name of the store.
23:31President, is this okay?
23:34It's okay.
23:37President's strategy.
23:41You don't have to know the name of the store.
23:45The name of the store is self-satisfaction.
23:49What kind of store do you want to know?
23:52What is your specialty?
23:53I want to know what kind of store you have.
23:56In my case, GENKOSU KARAAGE is my specialty.
24:00President Toyonaga's idea is to let customers know only the sales of the store.
24:08It's just a KARAAGE bento shop.
24:12He doesn't seem to think so much.
24:15President Toyonaga has a lot of strategies.
24:19TOYOKARATE is GENKOSU KARAAGE.
24:23I didn't know.
24:25There are quite a few people who don't know the name of the store.
24:29That's right.
24:31That's good.
24:33It's easy for everyone to call.
24:35Is the president's signboard big?
24:37It looks like a performance store, but I think it's very reasonable.
24:41By narrowing it down to a single item, the kitchen equipment becomes smaller.
24:45That's why it's easy to get a property.
24:49That's why it's easy to get a property.
24:52And it's normal for people to be on top.
24:57That's why people's eyes go up.
24:59The signboard is not aligned with the top of the signboard.
25:03It's a little out of the shoulder.
25:06That's the impact.
25:08You can shine your eyes at night.
25:10I ate a lot.
25:12Finally, I would like to ask Mr. Toriyama.
25:15Please tell me your favorite local bento chain.
25:19That's after the commercial break.
25:24Mr. Toriyama, please tell me your favorite local bento chain.
25:29There is a specialty store in Hiroshima called Kuroben, which has six stores.
25:35It's a store in front of Hiroshima Station, but it sells 10 million yen a month.
25:41The original price is more than twice the original price.
25:46You're using good materials.
25:48The original price is more than twice the original price.
25:50That's why the price is so low.
25:52If you think it's simple and eat it, you'll say it's delicious.
25:56It's pretty good.
25:58It's more delicious than you think.
26:02Local souvenir business.
26:04Just add that to the persimmon seed and you'll get a souvenir worth 1 million yen.
26:08This is delicious.
26:10The key to selling 4 billion yen a year is at 5 p.m.
26:15Isn't it amazing?