(Adnkronos) - “La principale sfida nel mondo dell’Hr in questo momento è quella di attrarre e trattenere talenti e lo si può fare creando un contesto culturale che sia orientato ai bisogni delle persone, lavorando dunque sulla variante aspirazionale del candidato”. Così Oscar Correnti, Head of Permanent Division di Risorse spa, a margine del Talent & Innovation Day del Forum Risorse Umane di Comunicazione Italiana, l’appuntamento italiano di riferimento sui temi del lavoro e del People Management.
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NewsTranscript
00:00 What are the challenges of the IT sector?
00:04 The main challenge of the IT sector at the moment is to attract and above all to retain talents.
00:12 Today the big challenge is to create a cultural context that is oriented to the needs of people.
00:20 And to do this we have to work on what is the aspirational variant of the candidate.
00:28 We as RISORSE are a research and selection company in contact with thousands of companies
00:34 and hundreds of thousands of candidates.
00:37 Our role in the macroeconomic context is to put in contact the needs of the world of workers
00:44 with the offer of the world of companies.
00:48 But our role does not stop here.
00:50 In addition to the classic research and selection activity that we do,
00:55 the main directories that have become fundamental today are, on the one hand,
00:58 the employer branding, so to structure all those communication processes
01:02 that lead the company to convey its values and the projects it is carrying out,
01:09 for example in the field of sustainability.
01:12 And then, of course, the whole theme of storytelling,
01:18 which is linked to the professional opportunities and how the company can build an ad hoc path for each individual.
01:28 Today the real challenge is not to give so much to all the people within an organization,
01:34 but to be able to customize and give to the individual people what they need.
01:40 This is a real challenge, it is an extremely difficult challenge,
01:47 but we are called to support companies in managing this challenge.