Diriyah Co. CEO Jerry Inzerillo shares his optimism for Saudi Arabia’s tourism future, highlighting major upcoming events in the Kingdom.
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00:00So the symbol of the kingdom of Saudi Arabia is its birthplace, which is today the UNESCO
00:07World Heritage Site.
00:08The kingdom now has eight UNESCO World Heritage Sites.
00:12People are coming from all over the world now to see Al-Ula, you know, Arjul, to see
00:18Jadda, all the others.
00:20So heritage, culture, very important because we're abundant in that.
00:25You know, we will welcome people from all over the world, 2027 for the Asian football
00:31games, 2029, our colleagues in Neom, in Trojina, our Neom city of Trojina, will welcome the
00:40full Asian games.
00:42This will be a game changer for the kingdom because most people around the world don't
00:47know that it snows in Saudi Arabia.
00:49Then we'll get ready for the brilliant, largest expo ever staged in the world in 2030.
00:58We will rejoice in us hosting the 2034 World Cup, knowing the ambitions of His Royal Highness,
01:06the capability of the kingdom, and the ambitions of His Royal Highness Prince of Dulaziz,
01:12Vinturki Al-Faisal.
01:13I think it's only a matter of time before the kingdom can put in an Olympic bid.
01:18So it's a very exciting time.
01:21You're coming to a beautiful country with very warm, welcoming society, deep and rich
01:28culture, national heritage.
01:30So it's a great, great, great, great time for the kingdom.