• 7 months ago
A mum who quit her air hostess job to work with dogs has launched her latest venture - an ice cream van exclusively for pooches.

Emmie Stevens, 36, opened Poochies Pupsicles on March 31 - and says business is booming.

Based in south London, she is making the van available for hire - and is planning to hit the road this summer.

Emmie, a mum-of-one, left her cabin crew role 15 years ago to work as a groomer after realising dogs were her "niche in life".

She first hit upon the idea of the ice cream van four years ago after visiting a tradeshow, and has now made it a reality.

The menu includes stacks of options including a Doggy Mr Whippy which comes with a gravy bone and doggy sprinkles, and Pupsicle bites which is six different flavoured ice bites.

Emmie, from New Addington, near Croydon said: “This is a very unique business, there isn't anything out there currently like me.”

The inspiration for a dog-friendly business began when Emmie adopted her pet Doodles from a puppy farm.

The mum-of-one explained that she went through a “troubled childhood”, such as being bullied at school and found it hard to socialise with humans.

Emmie said: “I gave Doodles a chance – he was in a complete state when I got him. But when I took him on, he changed my life.”

After rescuing Doodles, she and the pooch headed to dog events across London, and before she knew it, she ended her career as an airhostess and took a new role on as a dog groomer which she has now been doing for 15 years.

She added: “I realised this was my niche in life – I wasn’t a people person.

“I then realised dogs are for me – they’re very loyal, loving, and deserve to be spoiled.

“I offered one-to-one service for the dogs at my clients houses and was so busy, but I then got a mobile dog grooming van.”

Emmie’s business was so successful she opened a cage free dog grooming shop, and eight years later, she now has a three-year-old boy, eight dogs, and a brand-new ice cream van for dogs.

She said: “I saw normal ice cream vans stocking dog ice creams – it wasn’t just me being over the top with my dogs - dogs are like people’s family now.

“I am very over-the-top with my dogs; I dress them up, they have their own bedroom, shoes, buggies, and dresses – some dresses have cost me £60 per piece.

“So, I wasn’t sure if I was just wanting to spoil my dogs, but even a normal person will want to spend a little money to give their doggy an ice cream”.

After researching ingredients, figuring out what would appeal to humans, and what would taste great for dogs, Emmie decided it was time to buy an ice cream van, and make her dream a reality.

Emmie says she plans on taking Poochies Pupsicles to the surrounding areas, such as West Wickham and Bromley, and will cover special days further afield, such as in Dartford and Lakeside.

The van will also be up for hire in case of any grand openings or pup parties where ice cream might be needed.

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Fun
Transcript
00:00Hi, I'm Emmy and this is Poochie's Popsicles, your very unique one-off business which serves
00:05doggy ice creams. We go to local events and come around to the roads. Here we have your
00:10special Poochie ice creams and you get your biscuit bone in there too. You also get your
00:15cheese sauce as a topper and then you get a mixture. You can either have your liver
00:20sprinkles or you can have one of our toppings which we have a different flavour of toppings
00:27here, different peanut butter and then we have chocolates, all your biscuit toppings.
00:33We also offer our special sausage and chips. Of course it is not real chips, it is a real
00:39doggy sausage and then you get your treats which are chip shaped. And then you get your
00:44topping on top which is ketchup flavour, so special doggy ketchup. And again the sprinkle
00:50of your liver, we call it the salt and vinegar, so your liver topping. Or we can go back on
00:56here and have one of your frozen treats. So these are a different flavour, you have
00:59blueberry, cucumber, mango or peanut butter and they're little frozen popsicle bites.
01:05We also offer lots of different Poochie's pick and mix, so your dogs can pick any of
01:11these treats and take home a little packet of pick and mix doggy treats.

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