Srinagar (J&K): Zubaida Hameed, a young woman from Krankshoo village in Sopore — famously known as the "Apple Town" of North Kashmir — has set up her own spice manufacturing unit to promote local, traditional spices across the valley. Her brand, aptly named “AAPLE”, focuses on high-quality local spices including chili, turmeric, and sound (aniseed), among others.
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00:00For more information, visit www.fema.org
00:30This is right.
01:00I had discussed this with my father and I wanted to do something.
01:04My father helped me a lot.
01:07My father's biggest hand in my business is my father.
01:10He went with me, he went with me, he went with me.
01:14There were a lot of problems.
01:17It was not so easy.
01:20People say that we will do this, but it is not easy for anyone.
01:23It was not easy for me.
01:25Now there are many problems.
01:27But the government helped me a lot.
01:30They put the stalls in our business.
01:35I had a registration from MSME.
01:38I got a lot of help from WDC.
01:42Now I have come to WDC.
01:45They have sanctioned me here.
01:47My stall is put there.
01:49There are many help from the government.
01:51My name is F. Laka.
01:53My name is Papa.
01:56My name is Pat.
01:58My name is Papa.
01:59My name is Papa.
02:00My name is Papa.
02:01This is the best name for him.
02:02We are from Soho Pors.
02:04The first time we had put red chili.
02:06I started to start with red chili.
02:08Now it's growing, but I have a lot of products to build.
02:11I want to help me.
02:13I want to help.
02:14I want to make Haldi, red chili, meat, chicken, sauce, sauce.
02:19Now I have to add another job.
02:23I have to go to 3-4 districts.
02:26But I have to grow my own work.