Mumbai, May 04, 2025 (ANI): Ashutosh Mohle, Joint Director at the Ministry of Information and Broadcasting talked about the WAVES 2025 and shared that it is an “excellent” opportunity to showcase creativity. He stated that the new start-ups are coming forward with ‘innovative’ solutions through media and entertainment domain.
Category
🗞
NewsTranscript
00:00We have a lot of exhibitions here where you can feel the creativity around us, where you can see and if you go to the startup and MSME pavilion, you see the new startups, a lot of budging activity there, the new startups coming with a lot of solutions to the media entertainment domain, they are reducing the cost of production, they are working on more innovative ways to give you entertainment and for waves, the summit, this is an excellent opportunity for not only to showcase the creativity,
00:29if you see in different terms, it has become a university in four days, we have so many master classes, we have so many sessions where people not only from startup but from the creation domains have learned a lot of things, like we have the sessions from the giants like Google, Microsoft and Amazon, where the startups and other creators were told how they can use generative AI in increasing their content visibility, their reachability, they were told how to market their product through using OTT platform, they were told how to analyze the data, how to analyze your creativity,
00:59customer data, customer data, customer perception data, which target customer to use, so what Waves has done, Waves has given up complete university type of material to all the creator in four days, that was the most interesting part for me of this wave summit.