He built a supplement empire by devouring raw meat on social media. And he had the muscles to prove it. But, really, how did the Liver King get so huge?
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00:00Liver is king!
00:03Liver king, liver king, liver king here.
00:05I've been working out for the last 35 years.
00:08The last 15 of those years,
00:10I've been living an ancestral lifestyle.
00:12Why eat vegetables when you can what?
00:14Eat testicles.
00:15Just bone broth, liver, and meat.
00:17That was disgusting, yet very ancestral.
00:19Business had been growing 12% a quarter, every quarter.
00:22We have videos with hundreds of millions of views.
00:24Primals, primals, primals.
00:26That felt like new levels of invincibility.
00:30Light it the f*** up!
00:32That kind of feeling is, uh, dangerous.
00:36I don't think anybody was ready for what was going to come out
00:40when you have all these eyeballs on you.
00:42People would come to me and say,
00:43bro, like, come on, he's f***ed on steroids.
00:45And I would say, no, man, he's not.
00:47For the record, I've never taken steroids.
00:49We saw existing customers drop.
00:52The messenger has killed the message.
00:56Leaped emails, blood test results, and it is shocking to say the least.
01:03Did you miss three people?
01:26I don't agree.
01:28It's ruining my life.
01:29I don't know.
01:30I have to go.
01:31I'll close it, baby.
01:32I don't know.
01:33I'm a little bit more.
01:35I'm not going to go.
01:36I'm going to log in, baby.
01:38I'm not going to go.
01:39I'm going to go.
01:40It's our agenda.
01:41I messes up to the channel, baby.
01:42I'm going to go.
01:43I'm going to go.
01:44I'm going to close it, baby.
01:45I'm going to get down.
01:46Over there, baby.
01:47I want to go.
01:48I'm gonna go.