Dominating Atlanta’s thriving car-modding scene has come easy for one man and his Joker-themed, speaker-packed bass-mobile. Jay Jones, AKA ‘Joka’, used 62 speakers to transform his 2004 Tahoe into an earth-shaking monster on 30-inch rims, and he’s causing a stir at car shows around the South East US. Jay, whose moniker stands for ‘Justified Over Known Adversity’ told Ridiculous Rides: “When I go to shows and people hear me turn the truck on, they get to dancing, they come over with cameras, they enjoy my truck. “I focus on audio because I like to please the crowd and also I like to get the crowd moving, I like to see the kids dancing around, even the old people, you know?"
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MotorTranscript
00:00When I play my music, everybody enjoy it.
00:12They get behind my truck, they dance, and I let them get in, take pictures.
00:16That's what it's about, man.
00:17It's about the kids.
00:18Hey, I'm Jay Jones, and my truck is the Infiniti Tahoe.
00:39And the reason why they call me Joker, it's J-O-K-A, not E-R.
00:43It stands for Justified Overknown Adversities.
00:47I have doors that are made of Infiniti glass.
00:50I'm the first person to have ever done Infiniti mirror doors with my 10s, sponsored by DS18.
00:59Custom seats with custom pillows done with my Joker face on here.
01:07I can hook this one up.
01:08It's the Joker.
01:09It was custom-made.
01:10Turn his head.
01:11Turn the bass up.
01:12Turn the bass down.
01:14And everything is custom.
01:18Custom console made up.
01:20It lights up.
01:21It has the Pac-Man clock with two EQs in it.
01:25You can see my little Joker running across the screen.
01:31I have a wall, 418s, sponsored by DS18.
01:35I have 62 total speakers in this truck.
01:46I have 418s Troublemakers behind the seat in a flat wall.
01:52Then in the back stunt wall, I have 16 tweeters.
01:56I have 16 horns, and I have eight 10s in the back.
02:01Then in the doors, I have two 10s, eight tweeters, and one horn, each door.
02:07And then in the A-pillars, it's speakers.
02:11It's tweeters in the A-pillars.
02:13Everything's DS18.
02:14The highest dBs I got in this truck was maybe a 162.8.
02:22That was outlaw and sealed.
02:25The highest I got was like a 160.6.
02:32This is Ghosted.
02:34Got the Ghosted Joker in here.
02:37Custom Joker license plate.
02:39Over here is more amps with the Harley Quinn.
02:43What else I got?
02:44Of course, you see me on here with the little sticker.
02:49I got the little chrome pieces that say, ha, ha, ha.
02:52I got this truck on my birthday probably four years ago.
02:57It was just a plain truck.
02:58It was like a dark blue.
02:59It didn't have nothing on it.
03:01It was just clean.
03:02Right here, I have 30-inch rims, Star Judge.
03:06In here, I have the wheel lights.
03:09I have digital LED creation lights.
03:14Down here, I have a plate cut out that says Infiniti Tahoe.
03:18It lights up.
03:19That's all I got.
03:20Oh, the hood.
03:21Who's got a Joker face on the hood?
03:25The engine is just a 5.3 V8.
03:29I put an air intake on it to make it faster.
03:36It ain't no race car or nothing, but hey, but you pull up beside it.
03:40I think I can get you.
03:45It took three and a half months to do the audio build.
03:50It took the guy a year to do my paint.
03:57I've had a passion for cars mostly all my life because my dad did car shows when I was
04:04little.
04:05That's what really made me want to be in the car scene as I got older.
04:10I use this truck mainly to go and do the shows.
04:14This helps me deal with the death of my dad.
04:17My dad passed away three and a half years ago.
04:19When I go to the shows and I win, it does something to me.
04:23It messes me up.
04:25When I leave, after I get my trophies, I ride in the truck by myself and play my music.
04:31I shed a tear because I feel like my dad watching me.
04:43Every weekend, I do shows.
04:45It might be two to three shows every weekend.
04:48I got 169 trophies now.
04:51The last show that I just went to last week, I ended up winning nine trophies.
04:58When I go to shows and people hear me turn the truck on, shoot, they get to dancing.
05:12They come over there with cameras or they come over there with their phones.
05:17They talk to me.
05:18They enjoy my truck like the kids.
05:19They love it.
05:21When they sit in the inside, the first thing they do, they grab their ears.
05:24No, don't grab your ears.
05:25What you need to do is learn how to control your breathing because the bass will pull
05:30your breath.
05:31I tell them, hold on to your hat because it's a bass.
05:35It blows your hair, it makes towels float, it makes bags float, it'll knock their glasses
05:41off.
05:42They love it.
05:43They love it.
05:44I focus on audio because I like to please the crowd.
05:53I like to get the crowd moving.
05:55I like to see the kids dancing around, even the old people, you know.
06:05When it gets dark, this truck really comes to life.
06:10It probably look like a big disco ball.
06:14You might think it's actually Christmas.
06:18I have roughly probably like $60,000 in this truck, too much.
06:26I think I would consider selling the truck.
06:28If the right money come along, I'll let it go.
06:32Even though I put a lot of hard work into it, I'll sell it and do something bigger.
06:36I would have to do something to top it.
06:38Hey, I don't know how much the right money is.
06:41What you have to do is come to me and say, look, I want to get this truck.
06:45Bring it back and just dump the money on the hood and then we can go from there.
06:50Bring me the money, then we can talk.