(Adnkronos) - Ideata da Gsk e diretta da Elena Rotari, la webserie che mira a sensibilizzare sui rischi legati all’herpes zoster. La malattia, conosciuta anche con il nome di 'Fuoco di Sant’Antonio’, è causata dalla riattivazione del virus della varicella, con il quale la maggior parte della popolazione entra in contatto nel corso della vita, e per la cui prevenzione è disponibile una vaccinazione sicura ed efficace.
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00:00A web series to raise awareness on the risks related to herpes zoster, also known as the
00:10San Antonio fire, and to spread awareness on this often underestimated pathology.
00:14It is the same fire that in 8 episodes tells the stories of those who live with this pathology
00:19in different phases of life and different contexts, including that of comorbidity.
00:24We still need to inform. We have seen, in fact, from a socio-demoscopic survey of this year,
00:30that in fact only 9% of the population knows the real dangers and the real consequences of this pathology.
00:39Then the web series is also an ideal language to explain the disease in a clear, non-alarming way
00:47and remind everyone the importance of always consulting with their doctor,
00:53not just to have more information.
00:56To restore a clear picture of the pathology and the risks it entails,
01:00the work done by the director and the actors, together with the medical team, has been fundamental.
01:05Not only through the dialogues, but also on a visual level.
01:09On a visual level because the realization of the prostheses that we had to use during the shooting
01:15was also in the pre-production phase, rightly prepared,
01:20to go and see the first phase of Herpes Zoster up to the final phase of Herpes Zoster
01:29on the character of Mario that you will see in the web series.
01:32Caused by the reactivation of the varicella virus, Herpes Zoster affects nervous structures
01:37and, if not recognized and treated, can lead to serious complications, invalidating and sometimes fatal,
01:43especially in the elderly and in the frail patients due to pathological complications,
01:47as in the case of the protagonist of the series Sofia, an oncological patient also affected by Herpes Zoster.
01:53Being able to work on these issues while maintaining a positive tone
02:02and a way of creating the character,
02:09also real, created a sort of short circuit for me at the beginning
02:17and then I think I found a way and I hope that the people who will watch the series
02:24can get closer and better understand these pathologies.
02:28From the actors of the series comes a strong ambition to help make this pathology better understood,
02:34as Alberto Nofrietti explains, who plays Andrea in the same way, in love with Sofia.
02:40A topic like this, which has a strong impact on what these statistics say,
02:48even if it manages to increase a little, some percentage of knowledge,
02:53it would already be a good result.