• 2 days ago
Credit: SWNS

An 11-year-old with autism founded his own business and invented a range of t-shirts for kids with sensory issues - selling more than 700 in their first release.

Like others with autism, Max Palfrey struggles to wear regular t-shirts because he finds the materials "itchy" and the labels and seams irritating.

He designed a super-soft top, without seams and labels, and with two hidden fidget poppers in the bottom hem for discreet self-regulation on-the-go.

After registering the UK patent for his invention, he went into production with the help of proud parents Matt and Lauren Palfrey, 38 and 37.

Max, founder and CEO of Comfa released his first range of three £20 t-shirts earlier this month.
Transcript
00:00Oh, I like this. How does it feel? Soft. A little bit silky. Silky? What about the seams?
00:11How do the seams feel? Seams? I can't even know that they're there. That's good. And
00:20what about the poppets, how does that? Do you want to stand up? Yeah. Stand up and I'll
00:24take a picture. Yeah, it's fairly big for you that, isn't it? Yeah, it's a bit too big.
00:32Okay. What about where the poppets placed are? Does that feel right? Yep, it feels exactly
00:41what they said. And the saloon. Wow. Is that how you imagined it? Yep, exactly how I imagined it.
01:11Okay, Max, open the box of fidgeties. Let's do this. Exciting.
01:41Wow. No, I'm not packaging this up. I'm afraid you are. Do you know how many we've sold so
01:58far? No. Nearly 700. And this is just the top layer. Yep.

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