Americans will spend an average of nine hours trying to pick the perfect gift for the most difficult person to shop for on their list, new research suggests.
According to a survey of 2,000 Americans who celebrate the winter holidays, partners and spouses (21%) were found to be the hardest to get gifts for. That was followed by children (14%), their mom (13%), and even themselves (13%) as the hardest person to impress.
From kids (3.7 each) to partners (2.7) and pets (1.7), along with in-laws (1) and more, the average American plans to give 16 presents throughout the holiday season, though 80% said the current state of the economy is having an impact on how much they’ll spend this year.
When it comes time to purchase gifts, the survey — conducted by Talker Research on behalf of Minted — found that one in five (22%) people will wait until Thanksgiving has passed before they start shopping, while 12% will wait until the week before or even the week of their gift exchange.
According to a survey of 2,000 Americans who celebrate the winter holidays, partners and spouses (21%) were found to be the hardest to get gifts for. That was followed by children (14%), their mom (13%), and even themselves (13%) as the hardest person to impress.
From kids (3.7 each) to partners (2.7) and pets (1.7), along with in-laws (1) and more, the average American plans to give 16 presents throughout the holiday season, though 80% said the current state of the economy is having an impact on how much they’ll spend this year.
When it comes time to purchase gifts, the survey — conducted by Talker Research on behalf of Minted — found that one in five (22%) people will wait until Thanksgiving has passed before they start shopping, while 12% will wait until the week before or even the week of their gift exchange.
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