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Tractor Supply announced its decision to cease sponsoring LGBTQ+ events and submitting data to the Human Rights Campaign's Corporate Equality Index, signaling a broader trend. Major brands, including Ford, Lowe’s, and Walmart, followed suit, citing internal policy reviews and pressures from activists such as Robby Starbuck. The HRC index, a benchmark for LGBTQ+ workplace equality, has become a flashpoint in politically charged debates on diversity and inclusion efforts. The HRC highlights that consumers are more likely to support brands that affirm the LGBTQ+ community. Conservative Activist Robby Starbuck believes corporate diversity policies are “blatantly illegal” and violate civil rights laws, motivating his activism.

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00:00It's Benzinga, bringing Wall Street to Main Street.
00:02Tractor Supply announced its decision to cease sponsoring LGBTQ plus events
00:06and submitting data to the Human Rights Campaign's Corporate Equality Index,
00:10signaling a broader trend. Major brands including Ford, Lowe's, and Walmart filed suit,
00:16citing internal policy reviews and pressures from activists such as Robbie Starbuck.
00:20The HRC Index, a benchmark for LGBTQ plus workplace equality, has become a flashpoint
00:26in politically charged debates on diversity and inclusion efforts. The HRC highlights that
00:30consumers are more likely to support brands that affirm the LGBTQ plus community.
00:35Conservative activist Robbie Starbuck believes corporate diversity policies
00:39are blatantly illegal and violate civil rights laws motivating his activism.
00:44For all things money, visit Benzinga.com slash GSTV.

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