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00:00Meet the Gentlewoman bag, a fashion staple that has taken Asia by storm.
00:04You can see girls all over Asia using it as their everyday bag.
00:08You can see girls from Singapore, Malaysia, and Thailand and even China using it.
00:13There have been viral TikTok videos that showed international shoppers rushing
00:18into a Gentlewoman store as soon as the doors open, scrambling to grab bags off the shelves.
00:24But why is it so loved?
00:26Well, its minimalistic design, practicality, and affordability
00:30make it a perfect mix of fashion and function.
00:32But the popularity comes with challenges.
00:35In Thailand, some worry that the chaotic store management
00:39could lead to locals actually stepping back from the brand and not buying it.