(Adnkronos) - Philip Morris Italia e il Ministero dell’Agricoltura, della Sovranità Alimentare e delle Foreste (MASAF) firmano un nuovo accordo a sostegno della filiera tabacchicola italiana. L’intesa si estende fino al 2034 e prevede investimenti complessivi fino a 1 miliardo di euro, segnando un impegno decennale senza precedenti nel settore.
L’azienda si è impegnata infatti ad acquistare annualmente circa la metà della produzione di tabacco greggio italiano, rafforzando il suo ruolo di maggiore investitore privato nella filiera tabacchicola nazionale.
Il progetto mira a sostenere la competitività e la sostenibilità del settore, promuovendo Buone Pratiche Agricole e del Lavoro, oltre a favorire l’innovazione e lo sviluppo di competenze.
L’azienda si è impegnata infatti ad acquistare annualmente circa la metà della produzione di tabacco greggio italiano, rafforzando il suo ruolo di maggiore investitore privato nella filiera tabacchicola nazionale.
Il progetto mira a sostenere la competitività e la sostenibilità del settore, promuovendo Buone Pratiche Agricole e del Lavoro, oltre a favorire l’innovazione e lo sviluppo di competenze.
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NewsTranscript
00:00Filipp Morris Italia and the Ministry of Agriculture, Food Sovereignty and Forests
00:09sign a new agreement in support of the Italian tobacco industry.
00:13The agreement extends until 2034 and provides total investments up to 1 billion euros,
00:19marking a decade-long commitment without precedent in the sector.
00:23The company is committed in fact to buy annually about half of the production
00:27of Italian tobacco, strengthening its role as the largest private investor in the national tobacco industry.
00:34The project aims to support the competitiveness and sustainability of the sector,
00:39promoting good agricultural practices and work, as well as promoting innovation and development of skills.
00:45It is a renewal of previous agreements, so we do not invent them today,
00:49but they are now present for more than ten years in our country.
00:53It is a renewal of a branch agreement, which means buying 100% of the tobacco
00:59produced in Italy by Coldiretti, with an investment of over 1 billion euros,
01:06with a decade-long vision that allows a farmer to invest in his own company.
01:15Also the undersecretary Patrizio Lapietra praised the agreement,
01:19defining it as a reference point for the Italian agricultural sector
01:23and a key element to address global challenges.
01:27It is a truly historical signing, because protocols of this type,
01:31especially in terms of timing, have never been signed in this country.
01:35What does this mean?
01:37To be able to give a vision of the future,
01:40in this case of tobacco,
01:42specific to allow our farmers to invest, to be able to plan, to have certainties.
01:48The agreement guarantees continuity and strategic planning for thousands of agricultural enterprises,
01:53with a direct impact on about 41,000 people, between agriculture, manufacturing and services.
01:59Today we sign an agreement that has a long-term forecast for the future,
02:05but we are also convinced that there will still be many financial and economic initiatives
02:10that we will offer our country in terms of development,
02:14valuing the tobacco industry.
02:17With the support of tobacco regions such as Campania, Umbria, Veneto and Tuscany,
02:22the new agreement reaffirms the commitment of Philip Morris
02:25to support an integrated and sustainable tobacco industry.
02:29The new agreement reaffirms the commitment of Philip Morris
02:32to support an integrated and sustainable tobacco industry,
02:35capable of valuing Made in Italy.