Monaco Yacht Show has made its return to the idyllic Port Hercule to showcase some of the world’s finest superyachts and luxury vessels.
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00:00There is a hidden side of this business which needs to come out and be much stronger than
00:25it is now.
00:26And through this event, we managed to have the very intimate side of many, many owners
00:34who are, yes, boat owners, but also people who work hard to make this industry shine,
00:41giving a large contribution to the environment, to the local communities, as I said before,
00:50and for charity.
00:56For the last 10 years, the computer science and the technology advanced quite a lot, and
01:08that helped us to generate renders.
01:12In the old days, when a client comes in the boat, they were just seeing that particular
01:15finish, and some of them were fond of it and some of them were not.
01:19And they were saying, oh, this is quite, you know, let's say Turkish finish, this is Italian
01:23finish, I'm really not for it.
01:26But now we can generate renders, show them alternative solutions, and the interior designers
01:30are particularly good with it.
01:33Now, the technology came to a level where you cannot really understand if it is a render
01:37or if it is reality.