• 3 months ago
Welcome to Lecture 3: How to Create a Winning LinkedIn Profile Picture & Banner!

Your LinkedIn profile image and banner are the first things people notice when they visit your profile. In this video, we’ll guide you through the essential steps to design a professional profile picture and an eye-catching banner that makes a strong first impression.

In this video, you’ll learn:

Best practices for choosing a professional LinkedIn profile picture
How to use lighting, composition, and attire for a perfect photo
Designing a custom LinkedIn banner that showcases your personal brand
Free and easy-to-use tools for creating banners
Tips to ensure your profile image and banner align with your career goals and industry
These tips will help you create a cohesive and polished LinkedIn profile that stands out to recruiters, clients, and potential employers.

Why a Strong Profile Image and Banner Matter: Your profile picture is one of the first things people see on LinkedIn, and it plays a big role in shaping their perception of you. The banner, often underutilized, is a great way to further promote your professional identity and message.

Timestamps: 00:00 – Introduction
01:45 – Why Your Profile Picture and Banner Are Important
04:30 – How to Choose the Best LinkedIn Profile Picture
09:15 – Creating a Custom LinkedIn Banner
15:20 – Tools and Resources for Designing a Professional Banner
20:00 – Aligning Your Visuals with Your Personal Brand

Subscribe for more LinkedIn tips and career growth strategies!

#LinkedInProfile #ProfilePictureTips #LinkedInBanner #ProfessionalBranding #LinkedInTips #PersonalBranding #CareerSuccess #LinkedInDesign #LinkedInMarketing #LinkedIn2024

Category

🤖
Tech
Transcript
00:00So, welcome back guys.
00:02Guys, we have this LinkedIn series going on
00:05that how we do 3rd party client hunting from LinkedIn.
00:09And in this journey of 3rd party client hunting
00:12today we will see that
00:14the LinkedIn profile which we made
00:16how we make a profile image of that profile
00:20so that we have professional looking
00:22in hands-on content for our client.
00:27So that the client approaches us more
00:29and gives us more orders.
00:31So, first of all
00:33the need of this series
00:36of this video
00:38is that you have to like and subscribe
00:41and my different platforms are also available.
00:44You can subscribe and like on this YouTube.
00:48Along with that, I also have Instagram
00:50in the name of Sakhi Technical.
00:51You can also subscribe and like there.
00:53Now let's see here
00:55that we made this account here.
00:57Now we made this account
00:59in the name of Social Media Consultancy
01:02and made a student account.
01:04Now here we have to put the profile image.
01:07And how we have to make a keyword enhancing profile image
01:13and how we have to make a profile image.
01:16So, I will tell you some examples
01:19that how you can see and put profile images
01:23so that your client's attraction can increase by 1000%.
01:28So, the most beneficial thing to have a client interaction
01:31is that when you have a profile image
01:34in the name of your company
01:36and when you have a profile image
01:38in the name of your owner,
01:40in the name of your software house,
01:42in the name of your agency,
01:43in the name of your consultancy.
01:45So, most of the time your client comes to you.
01:50Client comes to you when you give valid reasoning,
01:56your postage is very good,
01:59along with postage, your following request is very good,
02:04your connections are very good.
02:07So, your client comes to you for work.
02:10Like there are many software houses,
02:12like we have Sakhi Technical is also a software house.
02:16It is important that you follow Sakhi Technical.
02:19You can follow Sakhi Technical here on LinkedIn as well.
02:24So, if we see Sakhi Technical,
02:26then we have that content in Sakhi Technical
02:30with which our platform is enhanced the most.
02:36We have done a good about section,
02:39we have done a good postage.
02:41Now, the thing to see here is
02:43you must have seen that what is the biggest mistake here.
02:47The biggest mistake is that
02:49we have made a Sakhi Technical logo
02:52which is promoting software engineering, software houses, services here.
02:58Along with that, our headline is here.
03:02We have not made that headline right
03:04and along with that banner is not made right.
03:07Now, I will tell you why I did this on purpose.
03:11I did this on purpose because
03:13there are many such professional platforms available here
03:16such as PayLinkedIn,
03:18which are taking services from this page as well.
03:21But the thing is that you do not have a first person client.
03:25The client is also a second person
03:27and most of the clients go without paying.
03:30That is because you have a benefit profit
03:34which is the platform that generates you.
03:37You have not established that platform properly.
03:40So, first of all, what we have to do is
03:43that we have to make a profile image
03:46and along with that we have to keep a banner.
03:48Now, to make a profile image,
03:50we go to Canva and explore Canva
03:54and see how we can make a profile image in a good form on Canva.
04:08Here I have come to Canva
04:10and when you log in for the first time
04:12you will get an image like this.
04:14So, here we have to use it for personal
04:18so we make it personal and maybe later.
04:20It is easy to use Petrial in this.
04:22You can also use Petrial.
04:24Along with this, what we do is
04:26we write profile image here.
04:29So, we write Profile Company here.
04:33And here we will get a lot of content.
04:36But what do we want?
04:38We want an image on which
04:40our content is being provided.
04:44According to that content,
04:46we have to write a name.
04:53This is a little problem of Canva
04:55that I have to do custom sizes again and again.
04:57But in the free version,
05:01this opportunity is not available
05:03that if you can't do it again and again,
05:05then you have to do it again.
05:07So, this is a little issue of Canva.
05:09We will definitely deal out this.
05:11How to do this?
05:13We go here and select this one.
05:17And we will get this black.
05:21We change H to S.
05:25And here we change R to M.
05:33And here we manage the sizes a little
05:37that we have.
05:59Here we have adjusted.
06:01And here we click on Share.
06:03After clicking on Share,
06:05we click on Download.
06:07And with the download,
06:09we download this PNG.
06:11Here we click on New Upload Image.
06:13So, we drag and drop here.
06:15Here we bring and open.
06:17So, we have a good looking,
06:19a whole my niche,
06:21I have made a logo
06:23to show it.
06:25And the logo that I am putting
06:27on the profile pic.
06:29And here I click on Save Photo.
06:31And as soon as I click on Save Photo,
06:33the photo is updated here.
06:35Along with this,
06:37we will also make a banner here.
06:39We make the banner in the same video.
06:41And here we see the size of the
06:43LinkedIn banner.
06:47Let's see first.
06:491584 by 396 pixels.
06:53So, we go here on Canva.
06:55And go back.
06:57And here,
06:59we see the size of LinkedIn.
07:01Now,
07:03we have to see the size of the LinkedIn banner.
07:05Here we can see that
07:07we get a lot of banners.
07:09We have to choose that banner
07:11which is free.
07:13Because in free courses,
07:15this facility is available.
07:17In free courses,
07:19we use free content.
07:21And here,
07:23we need a professional looking banner.
07:25Just like this banner,
07:27but this is the pro version.
07:29Let's click on More
07:31and see all the banners here.
07:33And here in the filter,
07:35we have to check out the
07:37P banner available here.
07:39Along with this,
07:41we have to see the
07:43most suitable banner.
07:45And bring it here.
07:59Here,
08:01I have
08:03chosen this banner.
08:05The biggest benefit of choosing this banner
08:07is that
08:09I have shown my social media
08:11in an illustration.
08:13That I am doing this on social media.
08:15So, on social media,
08:17I am providing these things.
08:19Like I am providing social media services.
08:21Similarly,
08:23on social media,
08:25on YouTube,
08:27you get followers and subscribers.
08:29To increase those subscribers,
08:31like social media agencies
08:33provide,
08:35I am providing those services to my clients.
08:37So, when I am providing
08:39these services,
08:41my banner should also show
08:43that I am providing these services.
08:45Along with this,
08:47the most important thing about my banner
08:49is that it should match
08:51with my logo's
08:53background.
08:55Because
08:57good looking is also
08:59a good thing.
09:01Along with this,
09:03it is also a good keyword
09:05to attract clients.
09:07It is a visual pictorial keyword.
09:09Most of the LinkedIn forms
09:11are mentioned here.
09:13Here, we have to
09:15provide content.
09:17We will take that content from AI.
09:19Like we used AI earlier.
09:21So, by utilizing AI,
09:23Here,
09:29we have AI.
09:31Along with that,
09:33we have to give this content
09:35to AI.
09:37And,
09:39what AI will do is,
09:41we will give a prompt to AI
09:43that
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10:07Here, you can see
10:09how well it has provided the content.
10:11Now, here,
10:13because it is an expert buzzword,
10:15we will avoid
10:17the expert buzzword.
10:19Because, it is not 100% perfect.
10:21So, don't rely too much on
10:23ChatGPT.
10:25ChatGPT is a good form
10:27that we can utilize.
10:29It is a forum.
10:31So, we will utilize it here.
10:33What we do here is,
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