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00:00:00posed for what were known as cheesecake pictures.
00:00:04Home sick soldiers pinned up those pictures on the walls of their barracks and fantasized.
00:00:10She represented a kind of a combination of naughty and nice.
00:00:15With her signature bangs and girl-next-door good looks,
00:00:19Betty posed for thousands of photos,
00:00:21graced the covers of national men's magazines,
00:00:24and appeared in racy films.
00:00:30She was glamorous and gorgeous and sexy,
00:00:34and men loved her.
00:00:36Then suddenly, in 1957,
00:00:39at the peak of her career,
00:00:41Betty disappeared.
00:00:43Vanished with barely a trace.
00:00:47It became a mystery that would remain unsolved for more than 40 years.
00:00:52All during that time,
00:00:54her legions of fans searched for information about their pin-up queen.
00:00:58According to magazine publisher Greg Theakston,
00:01:01there were wild rumors about her whereabouts.
00:01:04She was everything from a hash-slinging waitress in Houston
00:01:07to a baron's wife in France
00:01:10or living secluded somewhere in Canada
00:01:13and murdered by the mob.
00:01:15But it was all just speculation.
00:01:18No one seemed to have the answer.
00:01:20As the stories became more bizarre,
00:01:23Betty's popularity increased.
00:01:26People continued to collect her photos.
00:01:29Artists and fashion designers copied her look.
00:01:32Actresses and models emulated her style.
00:01:36Until by the 90s,
00:01:38Betty was a bona fide pop culture phenomenon.
00:01:43The interesting thing about Betty Page
00:01:45is that once she enters your consciousness,
00:01:48you begin to see evidence of her everywhere.
00:01:51Celebrity photographer Matthew Ralston.
00:01:54Betty Page has become an American icon.
00:01:56I mean, she's right up there from Madonna to Demi.
00:01:59I can think of a number of people in the music industry
00:02:02and actors and actresses that have pulled elements of that look into their look.
00:02:06Debbie Mazar. I mean, quite a few people.
00:02:09But still, the mystery remained.
00:02:12What had become of Betty Page?
00:02:15Why did she vanish?
00:02:17And where did she go?
00:02:20Now, more than four decades after her disappearance,
00:02:24those questions have been answered.
00:02:27We've tracked her down,
00:02:29and in her first televised interview in 40 years,
00:02:32shot in silhouette to conceal her identity,
00:02:35Betty reveals what happened during those missing years.
00:02:39In the next two hours, we'll tell the tale of Betty Page.
00:02:43How a pretty young girl from a poor southern family
00:02:46dreamed of making it in the movies.
00:02:49How her desire for fame led her down a strange path.
00:02:53And how the pin-up model ultimately paid a price for her ambition.
00:02:58Betty's story will be told through rare photographs,
00:03:02film clips, and reenactments,
00:03:04as well as interviews with family members,
00:03:07friends, colleagues,
00:03:09and celebrity fans such as model Shalom Harlow,
00:03:13fashion designer Todd Oldham,
00:03:15and actress Debbie Mazar.
00:03:17She inspired me, and I thank her for, you know,
00:03:21all that she's done to open doors for women,
00:03:24whether she knew she was doing it or not.
00:03:26I mean, you know, she was ahead of her time,
00:03:28and, you know, not ashamed of her body.
00:03:31From pin-up to sex queens,
00:03:34Betty Page is a true Hollywood story.
00:03:37It was a pleasant dream of being one of the world's...
00:03:40Her life's ambition was to be a star.
00:03:43Never recover from the public scandal.
00:03:53Nashville, Tennessee.
00:03:55A thriving southern metropolis.
00:03:58It is an industrial center
00:04:00and the mecca of country and western music.
00:04:03With the exception of its ingrained conservatism,
00:04:06the city today bears little resemblance to the Nashville
00:04:09where Betty Mae Page began her life on April 22, 1923.
00:04:15Betty was the second of six children born to Roy Page,
00:04:19an often unemployed auto mechanic,
00:04:22and Edna Page, a housewife.
00:04:24By the time Betty was six,
00:04:26the Great Depression had gripped the nation.
00:04:29Desperate for money,
00:04:30Roy Page moved his family throughout the South
00:04:33in a fruitless search for work.
00:04:36Edna was soon forced into the role of provider,
00:04:39and according to brother Jack,
00:04:41eight-year-old Betty filled the void.
00:04:44Oh, she was just like a little mother to all of us
00:04:48because we didn't have no dad.
00:04:50And my mother, she worked...
00:04:53around the clock, so to speak,
00:04:55to keep, you know, make ends meet.
00:04:58And Betty, she kind of ran the household
00:05:01and did a lot of the cooking and so forth
00:05:04and giving the orders out.
00:05:06It was also about this time
00:05:08that Betty began to show an interest
00:05:10in performing more than household chores.
00:05:13All the neighborhood kids would gather around,
00:05:16and I remember seeing Betty at night, you know,
00:05:20they'd have little plays
00:05:22or somebody would get out and sing or dance or something,
00:05:25and Betty, she was always out
00:05:27on this little mic stage that we had
00:05:30and doing some kind of little dance
00:05:33and she wanted to be up front
00:05:35and just full of smiles.
00:05:37Unfortunately, the happiness
00:05:39that Betty experienced on stage
00:05:42didn't carry over to life at home.
00:05:45Roy's financial instability
00:05:47and marital infidelity proved too much for Edna.
00:05:50Their troubled marriage ended when Betty was 10.
00:05:54Being a working mother with six children
00:05:57also proved too much for Edna.
00:05:59Betty and her sisters paid a terrible price
00:06:02according to biographer Karen Essex.
00:06:05Her mother was basically untrained for anything.
00:06:10Her mother worked in beauty salons
00:06:13and took in laundry, ironing,
00:06:16to try to keep the kids going,
00:06:19but there was a point where
00:06:21she just could not hold it together anymore
00:06:24and Betty and her two sisters
00:06:27had to spend a year in an orphanage,
00:06:29which I think they all made the best of.
00:06:32Betty made the best of orphan life
00:06:34by pretending she and her sisters
00:06:36were Hollywood beauty queens
00:06:38living in a world of glamour,
00:06:40but Betty soon realized
00:06:42there was only one way to escape her painful reality.
00:06:46Betty decided that education
00:06:49and not an attachment to some man
00:06:55was going to be her way out of poverty.
00:06:58Betty set her sights on becoming a teacher
00:07:01and in 1937 she enrolled in high school.
00:07:04According to Pin-Up Magazine publisher Greg Feakston,
00:07:08Betty became consumed by both her academics
00:07:11and her enduring passion for acting.
00:07:14She was in the debate team.
00:07:16She was in all of the high school productions.
00:07:18She liked to be seen.
00:07:20Betty realized that she was pretty,
00:07:22that she had something to offer,
00:07:24and she liked to be seen.
00:07:25Driven by her dreams of stardom,
00:07:27Betty soon realized that Nashville
00:07:29had a little to offer her.
00:07:31I think it was inevitable
00:07:33that she was going to grow up and leave.
00:07:38Nashville is a wonderful place,
00:07:40but an inherently conservative place,
00:07:43and Betty had an adventurous spirit.
00:07:47In spite of her charisma and stunning good looks,
00:07:51Betty steered clear of boys.
00:07:53Her mother made certain of that.
00:07:56Betty Page's mother wanted her daughter
00:08:00to stay away from men,
00:08:02limited the kind of dating that she could do.
00:08:04It was always under curfew.
00:08:06Then, in her senior year,
00:08:08Betty met Billy Neal.
00:08:10Betty was in one of the parks studying for school
00:08:14and Billy Neal pulled up and said,
00:08:16can you believe it,
00:08:17are there any more at home like you?
00:08:20And Betty fell for the bait.
00:08:23A little old model automobile,
00:08:27and Betty would buy it and bring it over to house
00:08:30and we'd ride around on the weekends in it.
00:08:33He was a wild southern boy
00:08:35and getting into trouble was his hobby,
00:08:37and for Betty to keep her personality
00:08:42and maintain her individuality
00:08:44with such a strong person around her
00:08:46suggested to me that she's very strong herself.
00:08:50In 1940, Betty graduated second in her high school class,
00:08:54winning a scholarship to Peabody Teachers College.
00:08:58But her first student teaching assignment
00:09:00convinced her that she had made a big mistake.
00:09:04Unfortunately, the kids were just too much for her.
00:09:07She was teaching at a high school level
00:09:10and you can imagine this incredibly good-looking babe
00:09:13coming in and teaching you every day.
00:09:15It would be a mighty distraction
00:09:17and she simply couldn't handle them.
00:09:18And that broke her heart.
00:09:19She wanted to be a teacher.
00:09:22December 7, 1941.
00:09:26Japan bombed Pearl Harbor.
00:09:28America entered World War II
00:09:31and Betty's boyfriend, Billy Neal, was drafted.
00:09:35Billy asked Betty to marry him
00:09:37and against her better judgment, she agreed.
00:09:41Billy left Nashville for San Francisco
00:09:43and Betty joined him two years later
00:09:45after graduating from Peabody.
00:09:48Two weeks after Betty arrived on the West Coast,
00:09:51Billy got his marching orders.
00:09:53Betty, on her own for the first time,
00:09:56was free to pursue her real love, acting.
00:10:00She was in San Francisco working basically as a secretary
00:10:04and modeling coats and furs and suits.
00:10:09Just, you know, in the showroom of the company
00:10:13where they were manufactured.
00:10:15And she met this man who had a little talent agency
00:10:20and he encouraged her to go to Hollywood
00:10:24to take a screen test.
00:10:25So he set all of that up.
00:10:27Excited that her childhood dream of becoming an actress
00:10:30had finally come true,
00:10:32Betty journeyed to 20th Century Fox.
00:10:36But her youthful acting games didn't prepare her
00:10:39for the harsh reality of Hollywood.
00:10:42Betty was very upset about the screen test
00:10:44because they, as in A Star Is Born,
00:10:48completely changed her look
00:10:49to what Hollywood thought she should look like.
00:10:52They gave her Joan Crawford bangs
00:10:54and tremendous big red lips that were not her own lips.
00:10:58And she said, I didn't even recognize myself
00:11:01when I saw the screen test.
00:11:02I'm not surprised they didn't want me.
00:11:05Supposedly, one of the studio executives did want her,
00:11:09but for other things.
00:11:11And when Betty rebuffed his advances,
00:11:13she never heard from the studio again.
00:11:16That's really not a stretch to believe, is it?
00:11:19A gorgeous girl from Nashville shows up in Hollywood
00:11:22and I don't think it's any surprise
00:11:25that people had double agendas.
00:11:27Devastated by her Hollywood experience,
00:11:30Betty returned to San Francisco
00:11:32to await Billy's homecoming from the war.
00:11:35Betty and Billy were reunited in 1946.
00:11:39But Betty's sudden loss of independence
00:11:42and Billy's constant jealousy
00:11:44threw the marriage into a tailspin.
00:11:47Still, determined her marriage would not end
00:11:50as her parents had,
00:11:51Betty decided to give the relationship one last chance.
00:11:56He came back, shallow of the man that he was,
00:11:59and they moved back south
00:12:01and eventually realized that
00:12:03what they had in common before the war
00:12:05just wasn't any good anymore.
00:12:07Betty didn't know where she belonged,
00:12:09but she knew it wasn't in Nashville or with Billy.
00:12:13Her first marriage was to the star athlete
00:12:18from her hometown
00:12:20and that was a very traditional match to make at the time.
00:12:25And I think that, you know,
00:12:27even though that relationship had other problems,
00:12:30the truth is that relationship was not going to contain
00:12:35the adventurous spirit of Betty Page.
00:12:38In 1947, Betty left Billy
00:12:42and moved to Miami,
00:12:43where she found work as a secretary
00:12:45for a business with offices in Haiti.
00:12:48Betty jumped at the opportunity
00:12:50to accompany the owner to that Caribbean island nation.
00:12:54It would prove to be one of her many life-changing decisions.
00:12:58Betty had grown up in the segregated south
00:13:01and Haiti was a predominantly black country.
00:13:04It was an eye-opening experience for Betty
00:13:07who found herself captivated by the culture.
00:13:10Unfortunately, four months after her arrival,
00:13:13political unrest spread through the country.
00:13:17Frightened, Betty returned to Miami,
00:13:19but with a new outlook.
00:13:21Her adventure in Haiti somehow gave her the courage
00:13:24to go after her dream of becoming an actress.
00:13:28Betty packed her bags and left for New York City.
00:13:35By 1947, aspiring actress Betty Page
00:13:40had turned her back on tradition
00:13:42and set out to claim her share of fame.
00:13:45Betty's marriage to her high school sweetheart
00:13:48had ended in divorce.
00:13:50After a brief adventure in Haiti,
00:13:52the beautiful young woman from Nashville
00:13:55packed her bags and headed to New York
00:13:58to pursue her dream of becoming an actress.
00:14:02But it wouldn't be the lights of Broadway
00:14:04that would make Betty Page a star.
00:14:12Upon her arrival in Manhattan,
00:14:14Betty landed a job as a secretary.
00:14:17For a couple of years, she toiled away,
00:14:20all the while fantasizing about an acting career.
00:14:24But her dream seemed to be out of reach.
00:14:27Then, in the fall of 1950,
00:14:30Betty met a man who would forever change her life,
00:14:33recalls magazine publisher Greg Thigston.
00:14:36She was walking down the beach off the Atlantic Ocean.
00:14:43She spotted a black man doing weightlifting,
00:14:46doing his workout on the beach,
00:14:48and she was very interested in physical fitness.
00:14:52So she stopped to watch him and admire his form,
00:14:55and he started to admire her form
00:14:57and said, hey, I'm a photographer.
00:14:59Would you care to let me photograph you?
00:15:03And she was a little wary of it to begin with.
00:15:06But he says, hey, I'm a New York City policeman.
00:15:08You know, you can't feel any more secure
00:15:10with anybody than that.
00:15:12So she agreed, and the first photographs
00:15:15that were ever taken were taken by Mr. Tibbs.
00:15:22But these photos taken by Jerry Tibbs
00:15:24were not formal portraits.
00:15:26They were somewhat provocative pictures, pin-ups,
00:15:30which had become popular during World War II,
00:15:33according to writer Jim Silk.
00:15:35By this time, people are taking these pictures
00:15:39and cutting them out, putting them on the wall,
00:15:42and the word pin-up that is usually referred to
00:15:47in World War I or II,
00:15:49guys would pin them up in their helmets
00:15:51and in their bunkers and so forth,
00:15:53and it was usually Betty Grable or Rita Hayworth
00:15:55or a movie star.
00:15:57Betty felt the photos might be her ticket
00:15:59to bigger and better things.
00:16:01After all, lots of actresses got their start by modeling.
00:16:05Through their photo session,
00:16:07Betty and Tibbs became friends.
00:16:09Their relationship was quite unconventional,
00:16:12especially in 1950,
00:16:14explains biographer Karen Essex.
00:16:17She was a white woman from a small southern town,
00:16:22and he was a black man from New York City,
00:16:25and I think that speaks volumes about Betty
00:16:29and how she was willing to break
00:16:34with the social mores of her time
00:16:37to do what she thought was natural and good and right.
00:16:40Tibbs sold the photos,
00:16:42and Betty's pin-ups began appearing
00:16:44on the covers of various Harlem magazines.
00:16:47Then, on a whim,
00:16:49Tibbs came up with an idea to enhance Betty's beauty
00:16:52and sell even more photos,
00:16:54remembers photographer Sam Menning.
00:16:57When Jerry first found her, she didn't have bangs,
00:16:59and he shot a lot of stuff with her without the bangs,
00:17:02and he was the one that talked her into getting the bangs.
00:17:05Sensing Betty would be a big hit,
00:17:08Tibbs took the next step to make his protege a star.
00:17:12He set up an arrangement where she met Cas Carr.
00:17:16Cas Carr ran a photo club.
00:17:18Photo clubs, or camera clubs,
00:17:20had started springing up all across the country after the war.
00:17:25The clubs capitalized on the pin-up phenomenon.
00:17:28For a small fee,
00:17:30amateur photographers could go to a studio
00:17:33and take their own pin-up photos of models.
00:17:36They would be well lit, they would have props,
00:17:39and the casual photographer simply had to load up
00:17:42and come through the doors.
00:17:44And they did.
00:17:46Not all photographers were interested in the same images.
00:17:49They were there to take pictures,
00:17:51but they weren't interested in taking pictures of flowers or anything else,
00:17:54but the only thing they were interested in taking pictures of was TNA.
00:18:00This was an era of sexual conservatism
00:18:03before mainstream magazines like Playboy
00:18:06challenged the sexual mores.
00:18:09They were in a time of sexual repression.
00:18:14The camera clubs gave young men
00:18:17just about the only access they could have
00:18:22outside of marital relationships to sex.
00:18:27Not that people in camera clubs were having sex,
00:18:30but they were taking a lot of shots of girls in bikinis in the name of art.
00:18:35Yeah, lots of guys came in with no film in their camera
00:18:38and snapped away for an hour
00:18:40just looking at this beautiful girl posing.
00:18:42And in truth, there were a lot of guys that were interested in photography.
00:18:46Those who were truly interested in photography
00:18:49quickly realized that there was something different
00:18:52about this new model, Betty Page.
00:18:55Apparently, after she was shot by one photographer,
00:18:59word spread that this model was the best.
00:19:04Betty was not just a little better than the other models.
00:19:08Betty was superb.
00:19:11All of Betty's childhood modeling and acting games
00:19:14were finally paying off,
00:19:16and Betty was enjoying every moment of her growing fame.
00:19:20The first time I met Betty,
00:19:22we were in a cast of Cars,
00:19:24and I thought, well, she's good,
00:19:26but she doesn't seem so hot in person.
00:19:28But then, a few days later,
00:19:32she was modeling, and I was shooting her,
00:19:34and I could tell why.
00:19:36There's certainly something that sometimes
00:19:38the prettiest girls in the world just aren't good models.
00:19:40They don't have, they just don't radiate.
00:19:42She radiated.
00:19:43And when she got in front of a camera,
00:19:45she just naturally, she just flowed.
00:19:47Sometimes, the camera club photographers
00:19:50preferred a different setting
00:19:52and would leave the studios.
00:19:54But no matter where the sessions took place,
00:19:57Betty was always the main attraction.
00:20:00I would say if you got on a field trip
00:20:02and you got, say you had 30 or 40 photographers,
00:20:0520 of them would be photographing Betty
00:20:07and the other 20 photographing the other five girls.
00:20:10According to camera club photographer Art Amesy,
00:20:13Betty was the ultimate perfectionist,
00:20:16willing to do anything to get the shot.
00:20:19This was an early weekend in May,
00:20:22right off Long Island.
00:20:24I believe it was on Fire Island,
00:20:26and the water is frigid.
00:20:28And here is Betty, the consummate professional,
00:20:31splashing around in these,
00:20:34in these cold waves, in the surf.
00:20:37Other photographers, such as me,
00:20:39were quickly snapping the pictures.
00:20:41We were afraid that Betty would freeze her a little,
00:20:43took us to death.
00:20:45But she seemed to be having a good time.
00:20:48We were simpatico.
00:20:50I didn't have to necessarily tell her
00:20:56to hold her head up or down or this.
00:20:58I'd ask her for a pert pose,
00:21:00a saucy pose, a haughty pose,
00:21:04an angry pose,
00:21:06and she would give me that almost immediately.
00:21:09But it wasn't just Betty's instinctive ability
00:21:11to strike the right pose
00:21:13that attracted so many amateur photographers.
00:21:16Camera club snapshooter Addison Yeaman
00:21:19was captivated by Betty's hypnotic beauty
00:21:22and magnetic sexuality.
00:21:24She had the most magnificent legs and hips
00:21:28and behind of any human female
00:21:30I have ever seen in my life.
00:21:32She had what she called wiggle poses,
00:21:36and she'd throw her hip out
00:21:39and throw her leg up
00:21:43and get a smile on her face.
00:21:46Betty had good reason to smile.
00:21:48Her career was thriving,
00:21:50and she was enjoying her status
00:21:52as New York's busiest pinup model.
00:21:55Betty Page was the ultimate pinup girl.
00:21:58She devoted her entire existence
00:22:00to being the ultimate pinup girl,
00:22:02worked out every day in a time
00:22:04when people would be considered a health nut
00:22:06if you worked out every day,
00:22:08watched her diet, made her own costumes.
00:22:11She had a sewing machine in her apartment,
00:22:14and much of what you see on Betty
00:22:16in many of her shoots
00:22:18is designed and executed by Betty herself.
00:22:21So the photographer was perfectly set.
00:22:23Great model, great costumes.
00:22:25Where's my film?
00:22:27Soon, photographers started asking Betty
00:22:30to pose without the costumes,
00:22:33and according to biographer Karen Essex,
00:22:36Betty happily obliged.
00:22:38I think that Betty is uninhibited.
00:22:41You know, she says that God created us nude.
00:22:48We come into the world without clothes.
00:22:50Betty seemed to revel in her sensuality.
00:22:53Perhaps in response,
00:22:55some of the amateur photographers
00:22:57began to perfect their craft,
00:22:59elevating the quality of their photos
00:23:01from cheesecake to art.
00:23:04A lot of them would take,
00:23:06and they'd use different screens
00:23:09to give different effects,
00:23:11and they'd do a lot of fancy darkroom work
00:23:13and always bringing the pictures back to the girls
00:23:15or showing the other photographers.
00:23:18At every opportunity,
00:23:20camera club members would photograph Betty
00:23:23in as many different settings as possible.
00:23:26Occasionally, they pushed the limits of the law.
00:23:30So everybody piled in and went upstate.
00:23:32It was near the Connecticut border,
00:23:34so it's kind of secluded,
00:23:36and they were doing full nude photography outdoors
00:23:38on this farm.
00:23:40And so all of a sudden, there's a bunch of guys
00:23:42we didn't know coming around there.
00:23:44They all had badges on them.
00:23:46They brought us back to the police station,
00:23:48and they had, well, they did have a big bunch of charges.
00:23:52Or you could plead guilty to the lesser charge
00:23:55of disturbing the peace.
00:23:57The girls pleaded guilty to indecent exposure,
00:23:59$20 fine,
00:24:01and Betty says,
00:24:04I am not indecent.
00:24:06I will not plead guilty to indecent exposure.
00:24:10So then they had to take the charges back
00:24:12and had to rewrite the charge
00:24:14for all the girls disturbing the peace, too.
00:24:16The incident stunned Betty.
00:24:18She had always lived her life
00:24:20by her own free-spirited rules.
00:24:22Suddenly, those rules were being challenged.
00:24:26Her being put in jail
00:24:28because she was posing, making a living,
00:24:30gave her pause for thought.
00:24:32She really had never considered
00:24:34that it could happen to her,
00:24:36and in fact, it was an alarm
00:24:38to wake her up to the fact
00:24:40that a lot of people did not like what she was doing.
00:24:47By 1951,
00:24:49Betty Page was undergoing
00:24:51a remarkable transformation.
00:24:53The one-time student teacher
00:24:55and wannabe actress from Tennessee
00:24:57had landed in New York.
00:24:59After a chance meeting
00:25:01with an amateur photographer,
00:25:03Betty posed for some pictures.
00:25:05She soon became the most popular model
00:25:07for photo club members
00:25:09who would pay a small fee
00:25:11to take snapshots of her.
00:25:13However, the most dramatic step
00:25:15in Betty's transformation
00:25:17was yet to come.
00:25:23Betty Page was enjoying success
00:25:25as a pin-up model,
00:25:27but outside the community
00:25:29of camera club photographers,
00:25:31she was virtually unknown.
00:25:33Then, in 1951,
00:25:35Betty's photographs
00:25:37came to the attention
00:25:39of several of the country's
00:25:41leading men's magazines
00:25:43such as Wink, Flirt, and Titter.
00:25:45Those publications capitalized
00:25:47on the post-war pin-up craze.
00:25:52According to pin-up magazine publisher
00:25:54Greg Feakston,
00:25:56Betty offered a different image
00:25:58from other well-known pin-up models
00:26:00of the time.
00:26:02She seemed, like, accessible, you know?
00:26:04She seemed, um, like, uh,
00:26:06Betty seemed like she wouldn't be aggressive
00:26:08or, uh, she seemed very friendly
00:26:10in these pictures.
00:26:12Some of the models are pretty scary.
00:26:15I had this, would make you feel good.
00:26:17Betty began appearing
00:26:19in dozens of men's magazines
00:26:21as professional photographers
00:26:23discovered what amateur shutterbug
00:26:25Art Amesy had known all along.
00:26:27She was just a, uh,
00:26:29perfect pin-up model,
00:26:31and her expressions
00:26:33were something that,
00:26:35which would capture
00:26:37every viewer that saw her.
00:26:39Suddenly, Betty's career skyrocketed.
00:26:41Almost overnight,
00:26:44But despite her national success,
00:26:46Betty remained loyal
00:26:48to the people who had given her
00:26:50her start as a pin-up model,
00:26:52including Irving Klawe,
00:26:54New York's pin-up king.
00:26:56That loyalty would eventually
00:26:58drive Betty into exile.
00:27:00Klawe,
00:27:02along with his sister Paula,
00:27:04owned Movie Star News,
00:27:06a successful photography
00:27:08and pin-up art studio.
00:27:10In an interview before her death,
00:27:12Klawe recalls why Betty's pictures
00:27:14sold so well.
00:27:16She has all the charm,
00:27:18the beauty, the glamour,
00:27:20and the personality.
00:27:22And, uh, she went over very big.
00:27:24All the customers loved her.
00:27:26Her smile,
00:27:28and, uh, her personality,
00:27:30and everything went along with her.
00:27:32Most of the modeling that
00:27:34Betty Page did for Paula and Irving Klawe
00:27:36at the Movie Star News store
00:27:38was beauty photography.
00:27:40Her lingerie,
00:27:42her in swimsuits,
00:27:44brushing her hair,
00:27:46putting on her makeup,
00:27:48and smiling very pretty
00:27:50with dolls and stuff.
00:27:52Betty also appeared
00:27:54in several short dance films
00:27:56for the Klawe's.
00:28:02So they would do a session
00:28:04where they would actually
00:28:06film Betty dancing,
00:28:08and they would do the session over again
00:28:10with her post for photographs
00:28:12so that you could buy both
00:28:14the moving image of Betty
00:28:16and the still photos to enjoy
00:28:18whenever you wished.
00:28:20Movie Star News was successful
00:28:22because Irving and Paula
00:28:24catered to their clients
00:28:26who numbered in the thousands.
00:28:28So when one of their best customers
00:28:30made a proposition,
00:28:32the Klawe's listened.
00:28:34A man had contacted Irving Klawe
00:28:36to offer him motion picture photos
00:28:38of women that are tied up.
00:28:40Of course, Irving Klawe had thousands of pictures
00:28:42from the serials and from various movies
00:28:44of women tied up.
00:28:46Well, this guy bought them all
00:28:48and said, do you have any more?
00:28:50But Irving had sold the customer
00:28:52all of his most risque photos.
00:28:54That's when the man made an offer
00:28:56that Irving and Paula couldn't refuse.
00:28:58Ira Kramer, Paula's son,
00:29:00and current owner of Movie Star News,
00:29:02explains.
00:29:04Irving and Paula agreed
00:29:06and were thrust into
00:29:08a strange new world.
00:29:10According to Betty Page
00:29:12biographer Karen Essex,
00:29:14the Klawe's weren't trying
00:29:16to do anything illicit.
00:29:18They were just trying
00:29:20to turn a profit.
00:29:22Irving and Paula Klawe
00:29:24were not bondage aficionados.
00:29:26You know, they were nice
00:29:28Jewish people, family people
00:29:30living in New York.
00:29:32This was the family business.
00:29:34And they operated
00:29:36it very successfully.
00:29:38The Klawe's knew
00:29:40the only way to guarantee success
00:29:42was to use the best models.
00:29:44Naturally, they called on
00:29:46Betty Page. And naturally,
00:29:48Betty said yes.
00:29:50Betty had been performing since childhood
00:29:52and this was just another role.
00:29:54Betty thought it was playtime.
00:29:56And because she was an actress,
00:29:58she knew how to make her body
00:30:00and her face look like
00:30:02what she wanted. And if it was
00:30:04terror, she could do terror.
00:30:06And if it was a cute girl next door,
00:30:08she knew how to do that too.
00:30:10Betty will say that it was all part
00:30:12of the job.
00:30:14She was not unaware of what the photos were
00:30:16and who was going to be enjoying them.
00:30:18But it didn't bother her.
00:30:20She wasn't uptight about being tied up
00:30:22and enjoyed all of
00:30:24the attention and the steady paychecks
00:30:26that the Klawe's paid her.
00:30:28The steady paychecks allowed Betty
00:30:30to once again turn her attention
00:30:32towards serious acting.
00:30:34She was very much
00:30:36encouraged by
00:30:38her teacher in New York,
00:30:40Herbert Burkhoff, who was
00:30:42a very well-respected
00:30:44teacher and practitioner
00:30:46of the Stanislavski method.
00:30:48Burkhoff
00:30:50liked Betty and he encouraged her
00:30:52a great deal to
00:30:54audition for plays. He introduced her
00:30:56to agents and managers.
00:30:58However, Betty's professional
00:31:00acting debut was not on the stage,
00:31:02but on the silver screen.
00:31:04It was an adult
00:31:06comedy film called Striparama.
00:31:08The motion
00:31:10picture featured a number of famous
00:31:12strippers and pin-up models,
00:31:14including, of course, Betty Page.
00:31:16Betty's
00:31:18performance was billed as the most
00:31:20daring bathtub scene
00:31:22ever filmed. The next year,
00:31:24in 1954,
00:31:26Irving Klawe decided to enter the world
00:31:28of filmmaking with a racy movie
00:31:30titled Varieties.
00:31:32The film also featured Betty Page.
00:31:34Both Striparama
00:31:36and Varieties were hits
00:31:38and Betty, delighted in her status
00:31:40as an actress, recalls her friend
00:31:42Sam Menning.
00:31:44So we're looking at the picture out in front of the theater
00:31:46and some guy keeps looking at him and all of a sudden
00:31:48he says, are you Betty Page?
00:31:50I'm Betty Page. He says,
00:31:52oh, can I get your autograph?
00:31:54Betty was enjoying success
00:31:56on a number of fronts. She had a
00:31:58very successful pin-up career
00:32:00and her acting career was blossoming.
00:32:02But as her visibility increased,
00:32:04Betty's pin-up fans became
00:32:06increasingly aware of the senior
00:32:08side of her profession.
00:32:10I think when it became known
00:32:12to the people who thought of her
00:32:14as the good girl next door, it was kind of a shock.
00:32:16Here's this woman that I really
00:32:18adore and whoa, wait a minute,
00:32:20she's got leather boots on up to her thighs
00:32:22and
00:32:24she's all tied trussed up
00:32:26so maybe it opened some
00:32:28people's minds about what it was, but
00:32:30my guess is that if you weren't into it, you simply
00:32:32weren't into it.
00:32:38By 1954,
00:32:40Betty Page had become a national pin-up
00:32:42sensation, appearing in hundreds
00:32:44of men's magazines.
00:32:46Her celebrity status increased with her
00:32:48appearance in two successful adult comedy
00:32:50films, Stripperama
00:32:52and Varieties.
00:32:54But Betty also posed
00:32:56for some shocking photos that would have
00:32:58a devastating impact on her career
00:33:00and on her life.
00:33:08In April of 1954,
00:33:10Betty left New York for a vacation
00:33:12in Miami. Betty had lived
00:33:14in Miami prior to becoming a model
00:33:16and would often return when she wanted
00:33:18to escape the pressures of living
00:33:20and working in the big city.
00:33:22To help pay for the trip,
00:33:24Betty accepted a modeling assignment
00:33:26with Miami model and photographer
00:33:28Bunny Yeager.
00:33:30According to Bunny, the photo sessions
00:33:32would prove to be a turning point
00:33:34for both of them.
00:33:36And I thought, wow, what an opportunity!
00:33:38A real New York model!
00:33:40And she's going to be working for me.
00:33:42And I was surprised that she
00:33:44would be interested in working for me
00:33:46because I was just really still
00:33:48learning. Well, she told me she did
00:33:50lingerie modeling and she posed for camera
00:33:52clubs.
00:33:54But
00:33:56that didn't mean anything to me because I'd never heard of
00:33:58a camera club and
00:34:00I hadn't shot any lingerie.
00:34:02I was only shooting beach shots.
00:34:04And naturally, their
00:34:06first shoot was on the beach.
00:34:08And when
00:34:10she was ready, she came out
00:34:12and she walked out on
00:34:14tippy toes.
00:34:16You know, most girls would just walk out flat footed
00:34:18because that's a normal thing.
00:34:20She walked out on her toes.
00:34:22Tippy toes like a toe dancer.
00:34:24And there was this beautiful, flawless
00:34:26tan body.
00:34:28Tan all over. No marks, no
00:34:30freckles, no blemishes.
00:34:32Misperfection.
00:34:34And with this shiny
00:34:36blue-black hair.
00:34:38Everything was in place.
00:34:40And there I was, my New York model.
00:34:42Ready to go.
00:34:44And we shot some very memorable pictures
00:34:46there.
00:34:48Music
00:35:08And then when she told me
00:35:10she did nudes, my ears just
00:35:12perked up and I thought, nudes?
00:35:14I haven't been able to shoot any nudes
00:35:16with anybody because nobody would pose for me.
00:35:18And I didn't know how to ask anyone
00:35:20to do it because it was taboo.
00:35:22Music
00:35:26And she was very
00:35:28normal about doing it. She had done it for the
00:35:30camera clubs.
00:35:32Music
00:35:36Benny was probably one of the most
00:35:38beautiful models that I ever worked with.
00:35:40And she was probably the best
00:35:42model for posing.
00:35:44She knew her body. She knew how to
00:35:46make it work.
00:35:48Betty came alive in front of a camera.
00:35:50She could be that girl next
00:35:52door. Playful, simple,
00:35:54innocent. And then she could be
00:35:56a vixen. Oh, mean.
00:35:58You know, you didn't know what to expect.
00:36:00And she could give you that look.
00:36:02Like, well, what's coming next?
00:36:04Much of Betty's career had been
00:36:06built on being in the right place
00:36:08with the right person at the right time.
00:36:10And the Miami job with Bunny
00:36:12was no exception.
00:36:14According to pop culture critic and writer
00:36:16Jim Silk, Jaeger's photographs
00:36:18captured a side of Betty
00:36:20no one had ever seen before.
00:36:22In Bunny Jaeger's
00:36:24photos, she'll do the dark and the light.
00:36:26She'll do Betty as really, you know,
00:36:28the eyebrows arched and
00:36:30black silk stockings and the dark hair.
00:36:32And she'll come in right at you and like,
00:36:34you know, she's in charge.
00:36:36And it's in a really aggressive sexuality.
00:36:38Whereas then she'll turn around and
00:36:40let her just bounce on the beach.
00:36:42And you have this just completely
00:36:44unconscious of her nudity
00:36:46or of the sexuality
00:36:48and the sexuality. She's just enjoying the
00:36:50sunlight almost, you know, and the water and the sand.
00:36:52The pictures
00:36:54were a contrast to Betty's other
00:36:56racier photographs, according to
00:36:58magazine editor Greg Feakston.
00:37:00The Irving Claw
00:37:02films and photos were
00:37:04a land of always night, where the doors
00:37:06were always locked and the cops were ready to
00:37:08knock them down at any minute.
00:37:10Certain paranoia about the Claw photos
00:37:12that the Bunny Jaeger photos
00:37:14don't have at all. Betty not
00:37:16only found a new dimension to her
00:37:18modeling while in Miami, she
00:37:20also found romance.
00:37:22She asked a young man
00:37:24to take a picture of her.
00:37:26He took a picture of her and it
00:37:28formed a friendship. The young man
00:37:30was 18-year-old Armand
00:37:32Walterson. He became the
00:37:3431-year-old Betty's constant
00:37:36companion. Walterson even
00:37:38accompanied Betty to her sessions with
00:37:40Bunny Jaeger. He just stayed
00:37:42off to the side. He wasn't any trouble at all.
00:37:44Usually you don't like a boyfriend coming along
00:37:46because they start talking and
00:37:48want to tell you how to do the job
00:37:50and you don't like anyone around
00:37:52to be a second director.
00:37:54But he stayed out of the way.
00:37:58Betty continued posing
00:38:00for Jaeger over the course of several
00:38:02weeks. But soon, it
00:38:04was time for Betty to return home to
00:38:06New York. The vacation
00:38:08was over and so was her
00:38:10fling with her young lover, Armand.
00:38:12Leaving her boyfriend behind,
00:38:14Betty went back to Manhattan
00:38:16and picked up where she left off.
00:38:20She wanted to continue with her acting
00:38:22lessons. So to pay for those lessons,
00:38:24Betty resumed modeling for
00:38:26Irving and Paula Claw.
00:38:28There was a
00:38:30big demand for Betty's daring
00:38:32photos.
00:38:44According to Ira
00:38:46Kramer, current owner of MovieStar
00:38:48News, Irving and Paula Claw
00:38:50were caught off guard by the increased
00:38:52popularity of their photographs.
00:38:54I don't think they knew
00:38:56what this was going to
00:38:58blossom into. I don't think they had
00:39:00any idea at all. Nobody knew.
00:39:02They were just
00:39:04selling pictures
00:39:06like anybody else. You know,
00:39:08what's the hot item? And that's what
00:39:10they were selling. And to keep up with
00:39:12what was hot, Paula and Irving
00:39:14decided to film the daring scenarios
00:39:16and offer the short movies along
00:39:18with the photos to their customers.
00:39:22The films featuring Betty
00:39:24Page became their biggest
00:39:26sellers.
00:39:34According to Playboy magazine
00:39:36founder Hugh Hefner,
00:39:38Betty's versatility as a model
00:39:40made her a favorite among fans of the
00:39:42genre.
00:39:44The girl next door was a little touch of kink.
00:39:46In other words, there was a popularity
00:39:48of
00:39:50a combination
00:39:52of the naughtiness and
00:39:54the niceness, because it was perfectly obvious
00:39:56in those pictures that she was a nice
00:39:58person, which indeed is exactly who she was.
00:40:00And
00:40:02it was kind of the breaking of
00:40:04the stereotypes
00:40:06of the past. According to
00:40:08sex historian and television personality
00:40:10Dr. Susan Block,
00:40:12Betty challenged the image of the
00:40:14all-American girl, and she did it
00:40:16with her own unique approach.
00:40:18Especially in the 50s,
00:40:20the idea that you couldn't
00:40:22be a good girl and a bad girl at the same time.
00:40:24Well, Betty Page, with that sweet smile,
00:40:26she had to be a good girl.
00:40:28And yet
00:40:30those sexy outfits
00:40:32and those poses, she had to be a bad
00:40:34girl. But she's not a little girl. She's a
00:40:36woman. She's a professional model
00:40:38who is acting out a scene.
00:40:40And she's able to laugh at it.
00:40:42But law enforcement officials in New York
00:40:44City weren't laughing.
00:40:46The claw photos pushed the envelope,
00:40:48but remained legal because there wasn't
00:40:50any nudity or sex.
00:40:52Even so, vendors like Claw
00:40:54came under close scrutiny,
00:40:56recalls writer Ira Levine.
00:40:58It was an era
00:41:00in which there were already
00:41:02publications and groups catering to the specialized
00:41:04interests of various fetishists,
00:41:06of various persuasions,
00:41:08all against a backdrop
00:41:10of constant harassment
00:41:12by legal authorities and
00:41:14hectoring from the usual
00:41:16sexist pressure groups.
00:41:18Photographer Sam Menning remembers
00:41:20the atmosphere became tense
00:41:22as the police cracked down.
00:41:24They just raid those bookstores
00:41:26week after week sometimes in New York.
00:41:28They raid the bookstore and the guy says,
00:41:30you know, I'm going to beat this.
00:41:32He says, yeah, but he says, the city's got more
00:41:34money than you have. How long can you afford
00:41:36to hire lawyers? So they
00:41:38closed them down.
00:41:40It wouldn't be long before Betty Page would
00:41:42find herself caught up in the firestorm
00:41:44of controversy, and her life
00:41:46would never be the same.
00:41:54By the mid-fifties,
00:41:56Betty Page was riding an incredible
00:41:58wave of popularity.
00:42:00She had achieved her dream of acting in
00:42:02films, even though they weren't big
00:42:04Hollywood movies, and she
00:42:06was a tremendous success as a magazine
00:42:08model. But there was another
00:42:10side to Betty's career, involving
00:42:12racy underground photo
00:42:14sessions. The disclosure
00:42:16of those sessions was about to shatter
00:42:18Betty's public image, and
00:42:20her dreams.
00:42:26In
00:42:281954, Betty Page
00:42:30had posed nude for photographer
00:42:32Bunny Yeager. Bunny
00:42:34was convinced she was sitting on a gold
00:42:36mine. Yeager convinced
00:42:38the owner of a fledgling men's
00:42:40magazine to purchase some of her photos
00:42:42of Betty. Yeager
00:42:44knew Betty's sexy wholesomeness
00:42:46was just what Playboy magazine
00:42:48was looking for, and Playboy founder
00:42:50Hugh Hefner agreed.
00:42:52She was a
00:42:54playmate.
00:42:56Miss January of
00:42:581955. But Betty
00:43:00had a
00:43:02fame that kind of
00:43:04coincided and predated
00:43:06her appearance in
00:43:08Playboy.
00:43:10She represented a kind of a combination
00:43:12of naughty
00:43:14and nice. It's a part of what Playboy
00:43:16was doing in that same time frame.
00:43:18Saying, in effect, that you could be kind
00:43:20of sexy, and
00:43:22still be a nice person, nice girl.
00:43:24Betty displayed those same
00:43:26qualities in her co-starring role
00:43:28in Teaserama, Irving
00:43:30Claw's second adult comedy film.
00:43:32Betty gets a scene
00:43:34with Tempest Storm in Teaserama
00:43:36where she acts as
00:43:38Tempest's maid, which
00:43:40is kind of appropriate
00:43:42because Tempest was one of the biggest striptease
00:43:44acts of the day, and certainly Betty was
00:43:46the most famous pinup model.
00:43:48So to have the two of them in a scene would seem
00:43:50very appropriate. Here's a
00:43:52scene from Teaserama from the
00:43:54Betty Page CD-ROM, The World
00:43:56of a Pinup Queen.
00:44:06...
00:44:08...
00:44:10...
00:44:12...
00:44:14...
00:44:16...
00:44:18After Teaserama,
00:44:20Betty's career took another
00:44:22surprising turn.
00:44:24Television provided her next
00:44:26acting opportunity.
00:44:28She landed small parts on the
00:44:30Jackie Gleason Show
00:44:32and the Earl Wilson Show
00:44:34where she was named Miss Pinup Girl
00:44:36of the World.
00:44:38Betty was enjoying the best
00:44:40of both worlds. Her acting career
00:44:42was finally starting to take off
00:44:44and her pinup photos were selling
00:44:46from Los Angeles to New York.
00:44:50But in Washington, D.C.,
00:44:52Betty's underground pictures caught the
00:44:54attention of Estes Kefauver,
00:44:56the ambitious and influential
00:44:58senator from Betty's home state
00:45:00of Tennessee.
00:45:02...
00:45:04...
00:45:06...
00:45:08According to writer Ira Levine,
00:45:10Kefauver knew how to zero in on
00:45:12issues that captured the attention
00:45:14of the American public.
00:45:16Sin is one of the basic components
00:45:18of the reservoir
00:45:20of political strength
00:45:22that propels the careers
00:45:24of a whole class of American politicians.
00:45:26They campaign against sin
00:45:28and that's how they get themselves elected.
00:45:30Estes Kefauver was kind of
00:45:32one of those guys
00:45:34and he had really kind of made a name for himself
00:45:36in national politics by investigating
00:45:38organized crime in the
00:45:40early 1950s. In fact,
00:45:42the first televised congressional hearings
00:45:44were his hearings into the influence
00:45:46of the organized crime families.
00:45:48Along with organized crime,
00:45:50Kefauver also decided to
00:45:52take on pornography.
00:45:54In January of 1955,
00:45:56he formed a subcommittee to investigate
00:45:58pornography's effect on juvenile
00:46:00delinquency. Kefauver's
00:46:02first order of business was to
00:46:04dismantle the popular comic book
00:46:06industry. So after
00:46:08he'd finished beating up on comic books
00:46:10for a while, then they
00:46:12moved on to pinups and
00:46:14fetish erotica and
00:46:16things like that which were
00:46:18yet another terrible menace
00:46:20to the proper upbringing
00:46:22of American youth. So they brought
00:46:24the hearings to New York City, to
00:46:26LA Square, to the courthouse,
00:46:28and subpoenaed a number of people to come down
00:46:30and testify about pornography.
00:46:32Including a very
00:46:34frightened Betty Page,
00:46:36according to biographer Karen Essex.
00:46:38Even though she did not do it,
00:46:40she was called to testify.
00:46:42She was subpoenaed.
00:46:44She was made to sit in a room
00:46:46at the courthouse by herself,
00:46:48sort of locked in this room and isolated
00:46:50all day. I mean, clearly they were trying
00:46:52to intimidate her. They were trying
00:46:54to get her to say that Irving Claw
00:46:56was a pornographer, and
00:46:58Betty refused to
00:47:00do it. She said that she
00:47:02kept telling federal agents,
00:47:04how can he be a pornographer?
00:47:06There is no nudity in
00:47:08any Irving Claw shots. There were
00:47:10no men in any Irving Claw
00:47:12shots. So Betty defended
00:47:14Irving to the end and
00:47:16refused to cooperate
00:47:18with the authorities. Irving
00:47:20Claw also refused to cooperate.
00:47:22They got him up in front of the committee
00:47:24and of course they asked him, his lawyer
00:47:26advised him to take the Fifth Amendment.
00:47:28You've got to pretty much say, I refuse to answer any
00:47:30of these questions on the grounds they might tend to incriminate
00:47:32me. So among other things, they asked him
00:47:34if it was true that he had large numbers of
00:47:36minors on his mailing list. Well,
00:47:38it wasn't true, but he couldn't say
00:47:40no, that's not true, because he would have destroyed
00:47:42his Fifth Amendment privilege on any other
00:47:44questions. I decline to
00:47:46answer under the Fifth
00:47:48Amendment of the Constitution.
00:47:50Because Claw refused
00:47:52to testify, Kefauver's
00:47:54subcommittee failed to prove that Irving
00:47:56Claw was a pornographer.
00:47:58But, on the flip side, Irving
00:48:00Claw had also failed to prove
00:48:02that he was innocent.
00:48:04The public's adoration of Betty
00:48:06and
00:48:08Kefauver's
00:48:10persecution of
00:48:12those same people
00:48:14that were producing the Betty Page
00:48:16material, it is
00:48:18so classically American.
00:48:20It's such a, it just
00:48:22embodies
00:48:24what American
00:48:26sexuality is all
00:48:28about. I mean, look around our
00:48:30culture, it's just loaded with
00:48:32sexual imagery. You know,
00:48:34and at the same time, we have that
00:48:36undercurrent of thinking that it's all
00:48:38really bad and dirty.
00:48:40Nevertheless, the
00:48:42incident was just the beginning of
00:48:44ongoing investigations and accusations
00:48:46against Irving Claw by the
00:48:48government. In those
00:48:50days, merely to be accused
00:48:52of something by a Senate committee
00:48:54was enough to destroy
00:48:56lives and careers. It's very hard
00:48:58for people today, in an era when you
00:49:00can get famous for wearing your underwear
00:49:02on MTV, to imagine
00:49:04how damaging this would have been
00:49:06to the life of an ordinary person.
00:49:08Betty saw herself as an ordinary
00:49:10person. She just happened to be
00:49:12involved in an extraordinary event.
00:49:14The incident with Claw
00:49:16forced Betty to re-evaluate
00:49:18her career. It was very clear
00:49:20that the government wasn't going to leave Irving Claw alone.
00:49:22Betty said, look,
00:49:24it's me next, and I really would rather not
00:49:26go to jail again.
00:49:28So I'm just going to have to
00:49:30stop doing fetish
00:49:32photography for you.
00:49:34You guys want to do cheesecake, that'll be fine.
00:49:36I'll still do camera club stuff.
00:49:38But it had to be much more
00:49:40discreet. She was there
00:49:42to be an actress. She wasn't there
00:49:44to be a pin-up model who was
00:49:46behind bars half the time.
00:49:48Through 1956,
00:49:50Betty continued to do pin-up shoots
00:49:52for Irving and Paula Claw.
00:49:54Then, in 1957,
00:49:56tired of the continuing government
00:49:58investigations, Irving Claw
00:50:00called it quits, and Betty lost
00:50:02her best employer. But that
00:50:04wasn't her biggest problem.
00:50:06She was
00:50:08stalked by
00:50:10one person. She was receiving
00:50:12very strange
00:50:14hate mail,
00:50:16sort of perverse hate mail
00:50:18from someone else. Terrified,
00:50:20Betty contacted the FBI.
00:50:22Suspecting the hate mail
00:50:24was from an elusive serial murderer,
00:50:26the FBI devised a plan
00:50:28to apprehend him using
00:50:30Betty as bait.
00:50:32Betty agreed to meet the stalker,
00:50:34and the stage was set.
00:50:36The suspect arrived
00:50:38and was immediately arrested by the FBI.
00:50:42The stalker turned out to be a 16-year-old
00:50:44boy.
00:50:46But the harrowing incident had a profound
00:50:48impact on Betty.
00:50:50I imagine for a person as vulnerable
00:50:52as that, and as in a sense
00:50:54naive and innocent about it,
00:50:56that must have scared the hell
00:50:58out of her. I think she just
00:51:00had to get out of town.
00:51:02I think the whole New York experience was getting
00:51:04very tedious for her. She
00:51:06wanted to
00:51:08get out of New York, and so all those
00:51:10factors together, you know, she was
00:51:12intimidated by
00:51:14the Kefauver committees.
00:51:16She was
00:51:18weary of
00:51:20life as a single woman
00:51:22in New York City, and
00:51:24she was 35 years old.
00:51:26It was December of
00:51:281957. Betty was at the
00:51:30height of her popularity as a pin-up
00:51:32model, but she just couldn't take
00:51:34the pressure any longer.
00:51:36So Betty Mae Page
00:51:38vanished into thin air.
00:51:40The young woman from
00:51:42Nashville, who had desperately wanted
00:51:44to be a star, turned her back
00:51:46on fame and slipped out of sight.
00:51:48It would
00:51:50be 40 years before her fans
00:51:52would know what had become of their pin-up
00:51:54queen.
00:52:00In 1955,
00:52:02pin-up model Betty Page became
00:52:04the focus of a Congressional investigation
00:52:06into pornography.
00:52:08A subcommittee led by powerful
00:52:10Tennessee Senator Estes Kefauver
00:52:12targeted Betty because of a
00:52:14series of shocking underground photos.
00:52:16Although Betty
00:52:18was never charged with a crime,
00:52:20the intense scrutiny took its toll.
00:52:22Succumbing to the pressure,
00:52:24Betty turned her back on her
00:52:26lucrative modeling career and
00:52:28disappeared. But her main
00:52:30lawyers, Irving and Paula Claw,
00:52:32stayed behind to face
00:52:34the music.
00:52:40Fearing government prosecution,
00:52:42the Claws stopped taking suggestive
00:52:44photos. But they still
00:52:46had to make a living, so they continued
00:52:48to sell pictures, primarily
00:52:50through mail order. They relocated
00:52:52their company from New York to New
00:52:54Jersey and opened it under a new
00:52:56name, Nutrix.
00:52:58Magazine publisher Greg Beakston.
00:53:00They were making a lot of money
00:53:02selling photographs. They had every right to sell.
00:53:04But the harassment
00:53:06by the Postal Department and the government
00:53:08simply became too much.
00:53:10On June 27, 1963,
00:53:12federal law enforcement
00:53:14officials raided Nutrix,
00:53:16and Irving, along with Paula's husband
00:53:18Jack Kramer, were charged with
00:53:20conspiracy to send obscene materials
00:53:22through the mail.
00:53:24Facing a $10,000 fine,
00:53:26Irving was forced to make a deal
00:53:28with the government, according to writer
00:53:30Ira Levine. He made some
00:53:32kind of a settlement in which he agreed to go out
00:53:34of the business of distributing fetish cheesecake
00:53:36erotica and supposedly
00:53:38destroyed thousands of negatives.
00:53:40Claw kept his end of the deal
00:53:42with the government, burning and shredding
00:53:44thousands of negatives and photos.
00:53:46Years of work and profit
00:53:48went up in smoke. But Claw's
00:53:50sister Paula couldn't bear to see
00:53:52every negative of her favorite model,
00:53:54Betty Page, destroyed.
00:53:56So she took a huge risk.
00:53:58In an interview given
00:54:00before her death, Paula recalls
00:54:02what happened next.
00:54:04And I had to destroy
00:54:06many negatives of her
00:54:08that the judge said to me,
00:54:10if you don't destroy them,
00:54:12I have to put your brother and your husband
00:54:14in jail. So
00:54:16there was
00:54:18at stake. Their freedom
00:54:20was at stake. So I
00:54:22destroyed them. But I did hide
00:54:24some that I didn't tell him about.
00:54:26Even though most of the original
00:54:28negatives were trashed, many
00:54:30of the magazines that had been sold
00:54:32and collected in the 50s still existed.
00:54:34And in the 1960s,
00:54:36young boys began
00:54:38discovering Betty Page as they
00:54:40located their father's secret treasures.
00:54:42I was 10 years old.
00:54:44The kid next door called me up
00:54:46on this February morning and said,
00:54:48get over here right away, I've got something to show you.
00:54:50And when we got over there, we discovered
00:54:52his father's men's magazine collection.
00:54:54For a couple of 10-year-olds,
00:54:56that was pretty hot stuff. It was the first time
00:54:58we had seen hundreds of naked
00:55:00women, much less one.
00:55:02And one of the women in the
00:55:04magazines that stood out was
00:55:06Betty Page. Artist Dave Stevens
00:55:08remembers a similar experience.
00:55:10Came across a full-page photograph
00:55:12of her standing in
00:55:14water in a little bikini
00:55:16that she'd made
00:55:18and just was knocked out
00:55:20totally.
00:55:22I remember thinking,
00:55:24this has got to be the most
00:55:26attractive.
00:55:28Just
00:55:30she exuded
00:55:32health and joy
00:55:34and everything else that's
00:55:36just
00:55:38so appealing to
00:55:40somebody at age 17.
00:55:42Stevens began drawing pictures of Betty
00:55:44as a hobby. Then,
00:55:46in the early 1980s,
00:55:48his hobby became his profession
00:55:50when he created a comic strip featuring
00:55:52a Betty-inspired character.
00:55:54I sat down and started noodling
00:55:56around and it just kind of
00:55:58fell into place. I penciled in a girl
00:56:00and a couple of gangsters shooting a Tommy gun
00:56:02and made the girl
00:56:04Betty. And I didn't really think
00:56:06about it. I just thought, well,
00:56:08she looks good, I'll put her in there.
00:56:10And did the
00:56:12two segments of five pages each, handed them in
00:56:14the publisher called
00:56:16and said, well, where's the rest of it? We want more.
00:56:18What people got
00:56:20was the highly successful comic book series
00:56:22The Rocketeer.
00:56:24The comic book helped kick off the Betty Page
00:56:26revival.
00:56:28Comic book creator Dave Stevens
00:56:30fell for the sweet, cartoonish quality
00:56:32of Betty.
00:56:34But, erotic artist Robert
00:56:36Blue was seduced by her
00:56:38darker side. Most kids
00:56:40are raised with comic books.
00:56:42I was raised with
00:56:44erotica books. The first time
00:56:46that I ever saw Betty Page
00:56:48in any of this material,
00:56:50I mean, I immediately
00:56:52recognized her as
00:56:54someone that had
00:56:56the visual power to
00:56:58provoke
00:57:00something
00:57:02inside. From the late 70s
00:57:04through the 80s, Blue's
00:57:06large-scale paintings of Betty
00:57:08took the art world by storm.
00:57:10He had gallery shows in New York,
00:57:12Los Angeles, and Europe,
00:57:14and buyers snapped up
00:57:16every one of his Betty paintings.
00:57:18I was thinking that I was
00:57:20doing something that
00:57:22was part of
00:57:24the modernist movement of
00:57:26painting, and that was
00:57:28this brilliant idea that I had
00:57:30to take a
00:57:32taboo photograph
00:57:34that was hidden under a mattress
00:57:36and blow it up, life-size
00:57:38or bigger than life-size, in a
00:57:40beautiful oil painting and put it in a high-end
00:57:42gallery. I thought that that was
00:57:44an important idea.
00:57:46So he brought her out of these little
00:57:48digests and brought her
00:57:50big and full color,
00:57:52fully realized, to this sort of
00:57:54elite crowd.
00:57:56Just as she had during her modeling
00:57:58career, Betty was once again
00:58:00attracting two very different audiences.
00:58:02Only this time,
00:58:04the image that was taboo in the
00:58:0650s was suddenly cutting-edge.
00:58:08Betty Page
00:58:10really
00:58:12set the stage
00:58:14for
00:58:16the vogue photographers
00:58:18that
00:58:20came in the 70s
00:58:22and the 80s and the 90s.
00:58:24She set the stage
00:58:26for rock and
00:58:28roll. I mean, their whole image is
00:58:30Betty Page.
00:58:32Even music
00:58:34and fashion trendsetter Madonna
00:58:36borrowed some of her own provocative
00:58:38style from Betty Page,
00:58:40according to fashion photographer
00:58:42Matthew Ralston.
00:58:44No question that Madonna and Jean-Paul
00:58:46Gaultier, who designed those famous costumes,
00:58:48were drawing on Betty Page-type imagery.
00:58:50Her look in the 50s, the classic
00:58:52Betty Page years, to me, really
00:58:54applicable to fashion today.
00:58:56I mean, open up a Betty Page
00:58:58pictorial and look at Dolce & Gabbana's
00:59:00current collection. It's very current.
00:59:02Her look is very much a look of today.
00:59:04From New York
00:59:06to Paris to Milan,
00:59:08the kinky look was in vogue with a
00:59:10stylish flair, and designers
00:59:12like Todd Oldham started copying
00:59:14Betty's style.
00:59:16Well, you could definitely see exact parallels
00:59:18in our celebration of the bus line
00:59:20and the
00:59:22bondage tip. I love bondage
00:59:24clothes, and you always see little
00:59:26flourishes in what we do.
00:59:28Supermodels such as Ava
00:59:30Herzigova, Helena Christensen,
00:59:32and Shalom Harlow
00:59:34emulated Betty. Betty, to me,
00:59:36is the original model.
00:59:38She's an inspiration,
00:59:40not only because
00:59:42she was so beautiful, but because she
00:59:44had a sense of humor with everything she did,
00:59:46and she really created her own sense of style.
00:59:48And Betty mania hasn't
00:59:50been limited to the fashion world.
00:59:52Musical groups like the
00:59:54country-western band The Mavericks
00:59:56also pay tribute to the girl with the bangs.
00:59:58There's something so
01:00:00very sexy about
01:00:04the woman, and not
01:00:06just her, but she kind of represents
01:00:08womanhood. It's curvy,
01:00:10it's beautiful.
01:00:12And by some of today's funky standards
01:00:14of, you know,
01:00:16in the age of Kate Moss,
01:00:18I mean, Betty Page
01:00:20is a very curvy woman, and it's a
01:00:22pretty
01:00:24beautiful thing.
01:00:26Impressed by Betty's naughty side,
01:00:28Nashville's rockabilly band,
01:00:30BR549, wrote a song
01:00:32in honor of their hometown legend.
01:00:34Looking back, I
01:00:36swear, you know,
01:00:38when you started seeing a bunch of Betty Page stuff
01:00:40about ten years ago
01:00:42when it started happening,
01:00:44when the pin-up craze kind of
01:00:46started back again, I recognized
01:00:48her. I'm like, wow, who's that woman?
01:00:50And the more you find out about it,
01:00:52the more other people are obsessed with Betty Page.
01:00:54That obsession continues today,
01:00:56and includes people like
01:00:58actress Debbie Mazar.
01:01:00Betty Page influenced me in acting as far
01:01:02as just trying
01:01:04to feel natural and go at the
01:01:06moment. She's inspired me
01:01:08as far as her courage
01:01:10in front
01:01:12of the camera. I always thought
01:01:14of Betty Page as more of an
01:01:16actress than a model, actually, because
01:01:18when I looked at her photographs, you know,
01:01:20there was
01:01:22something very specific
01:01:24about the moment, you know.
01:01:26Guinevere Turner, who was cast
01:01:28to play Betty in an HBO film,
01:01:30feels Betty holds a quality that
01:01:32has been imitated, but never
01:01:34duplicated. Her beauty,
01:01:36her
01:01:38naturalness in front of the camera,
01:01:40her
01:01:42unselfconscious
01:01:46radiance, I mean, the way that
01:01:48you look at her, and you can
01:01:50tell that she doesn't know how adorable she
01:01:52is, and that there's something so
01:01:54appealing about that.
01:01:56And also, I think it's
01:01:58something about lost innocence. I mean,
01:02:00when you look at pictures of Betty, you realize
01:02:02that nobody
01:02:04looks like that now, that nobody
01:02:06is that fresh.
01:02:08She didn't have all this product
01:02:10and beehives and eyeliner,
01:02:12you know, little lipstick, and
01:02:14you know, she was good to go.
01:02:16You know, like, just whatever.
01:02:18In fact, even like her bras,
01:02:20she just had a little triangle thing on it.
01:02:22It wasn't like some big push-up
01:02:24d***y cup where her d***s were up to here.
01:02:26You know, it was just all like, you know,
01:02:28let's just throw the thing on, take a
01:02:30picture, you know, and let's be natural.
01:02:32By the mid-90s, Betty's
01:02:34influence could be felt everywhere.
01:02:36There were books, fan magazines,
01:02:38underground fetish clubs,
01:02:40galleries, fashion
01:02:42shows, and look-alike contests.
01:02:44But,
01:02:46as Betty's cult status grew,
01:02:48her fans began wondering
01:02:50what had happened to Betty Page.
01:02:52Was she dead?
01:02:54Or was she out there, quietly
01:02:56watching the Betty Page revival
01:02:58unfold?
01:03:00Pin-Up Magazine publisher Greg Feakston
01:03:02felt compelled to find the answer.
01:03:04Knowing that she's probably
01:03:06out there somewhere,
01:03:08it became
01:03:10a
01:03:12passion that I had to fulfill.
01:03:14I had to find out
01:03:16everything I could about this woman.
01:03:18As Feakston started his research,
01:03:20other writers began picking up the
01:03:22story. Ira Levine
01:03:24wrote a 1989 retrospective
01:03:26for Rolling Stone magazine.
01:03:28One of the things that attracted me
01:03:30to this story in the first place was
01:03:32just wondering, in the
01:03:34conservative social atmosphere of that time,
01:03:36who would be drawn to this kind of
01:03:38work. Intrigued by Betty's
01:03:40story, writer Karen Essex
01:03:42began her own search.
01:03:44The interesting thing about Betty Page is that
01:03:46once she enters your
01:03:48consciousness, you begin to see evidence
01:03:50of her everywhere.
01:03:54I
01:03:56became fascinated with
01:03:58the idea of somebody who would walk
01:04:00away from a successful
01:04:02modeling career.
01:04:04That was also the question Tommy
01:04:06Goldsmith, a reporter for Nashville's
01:04:08Tennessean, hoped to answer.
01:04:10His contacts led him to a
01:04:12neighborhood friend of the Page family.
01:04:14She says, oh yes, I remember them from when
01:04:16I was a little girl, and I didn't really know them, but I remember
01:04:18Betty, she was beautiful, and
01:04:20we talked a little bit about that, and
01:04:22did you know where Betty is now? No.
01:04:24But finally she said,
01:04:26well, Jack just lives up the road
01:04:28here, and she told me
01:04:30the street he lived on, and I went and looked in the phone book,
01:04:32and lo and behold, there was Jack Page.
01:04:34It's kind of a shaky time for me, because I think
01:04:36well, I'm close maybe to finding out what has happened.
01:04:38And
01:04:40I walk up to the door, and knock
01:04:42on the door, and here comes Jack, and I
01:04:44think, bingo, because he looks like
01:04:46Betty. He has that glint in his eye,
01:04:48and that sort of sparkle.
01:04:50A reporter from a Tennessean called me
01:04:52about five years ago, and
01:04:54said he was running a feature article
01:04:56on a model
01:04:58that used to be here, Betty Page.
01:05:00He wanted to know if I was her brother, and I told
01:05:02him yes. And he said,
01:05:04she's fine, she's in California.
01:05:06And I thought, okay.
01:05:08I had crossed the barrier
01:05:10into knowing
01:05:12what had happened to her.
01:05:14On Sunday, April 26, 1992,
01:05:16the Tennessean ran
01:05:18their expose on Betty Page.
01:05:20Tommy Goldsmith
01:05:22informed the world that America's
01:05:24missing pin-up queen was alive.
01:05:26But the mystery
01:05:28surrounding her missing years still
01:05:30existed.
01:05:34Pin-up model
01:05:36Betty Page disappeared in
01:05:381957 at the height of her
01:05:40career. But her image
01:05:42did not fade away.
01:05:44In fact, her fame blossomed
01:05:46during the next three decades as
01:05:48artists, musicians,
01:05:50actresses, and fashion designers
01:05:52drew inspiration from Betty's
01:05:54style. Then,
01:05:5630 years after she vanished,
01:05:58came the news that the lost pin-up
01:06:00queen had been located,
01:06:02alive. But the mystery
01:06:04of what happened during those missing years
01:06:06remained.
01:06:12Betty's disappearance and prolonged
01:06:14absence fueled the mystique
01:06:16surrounding her. Pin-up historian
01:06:18Steve Sullivan.
01:06:20All sorts of legends and myths that
01:06:22grew up around her during the 60s and 70s
01:06:24as to what happened to her.
01:06:26The occasional Elvis-like
01:06:28sightings in obscure
01:06:30places in rural America.
01:06:32And no one knew what the
01:06:34truth was. They made up their own stories.
01:06:36She became even more an object of fantasy.
01:06:38And according to magazine publisher
01:06:40Greg Theakston, the stories
01:06:42were pretty outrageous.
01:06:44She was everything from a
01:06:46hatchling and waitress in Houston,
01:06:48to a baron's wife in France,
01:06:50or living secluded somewhere
01:06:52in Canada, and murdered
01:06:54by the mob. Take your pick.
01:06:56Everybody had their own weird
01:06:58story about what happened to Betty Page.
01:07:00As it turned out, the truth
01:07:02was not nearly as wild as the
01:07:04rumors. Here's what really
01:07:06happened. Immediately after
01:07:08she quit modeling, Betty headed south to
01:07:10Florida to take a vacation
01:07:12to get away from the strain of it all.
01:07:14While relaxing on the beach,
01:07:16Betty caught the eye of lifeguard
01:07:18Ellsworth Boyd. You couldn't miss her
01:07:20because she had on this
01:07:22skimpy bikini, which back in those
01:07:24days was quite a
01:07:26arousing thing.
01:07:28So I got out of the lifeguard chair,
01:07:30went down by the water, so that she had to
01:07:32pass by me, and I said hello, struck up a
01:07:34conversation, and
01:07:36she expressed, I told her I was
01:07:38a fan of hers. We had a camera with us, and I said
01:07:40would you pose for some pictures?
01:07:42Betty agreed, and those photos
01:07:44turned out to be the last pin-up
01:07:46shots ever taken of Betty.
01:07:48Well, I was just amazed
01:07:50at how
01:07:52well the photos came out.
01:07:54Almost, I mean,
01:07:56we were just amateur photographers,
01:07:58and they came out almost, what I would call
01:08:00professional.
01:08:02Betty was almost 35
01:08:04years old when she gave up modeling
01:08:06and dropped out of sight.
01:08:08She longed for the one thing her successful
01:08:10career never afforded her,
01:08:12a family.
01:08:14Betty contacted
01:08:16her old beau, Armand
01:08:18Walterson, the young man she had dated
01:08:20while working with Bunny Yeager in Miami.
01:08:22They resumed their relationship,
01:08:24and on November 26,
01:08:261958, Betty
01:08:28and Armand were married.
01:08:30They settled in Key West.
01:08:32Unfortunately, their marriage
01:08:34was troubled from the start,
01:08:36according to Betty Page biographer,
01:08:38Karen Essex. One of the problems
01:08:40that Betty had with her second husband,
01:08:42Armand, was that he was
01:08:44much younger than she was,
01:08:46but he had no sense of adventure.
01:08:48You know, he liked to eat
01:08:50the same food every night.
01:08:52He hated to travel.
01:08:54He didn't like to explore
01:08:56anything he didn't
01:08:58read, and so
01:09:00she just quickly
01:09:02became very, very bored.
01:09:04New Year's Eve,
01:09:061958. Betty wanted
01:09:08to celebrate. She begged Armand
01:09:10to take her dancing, but he
01:09:12refused. Disappointed,
01:09:14Betty left their home and walked
01:09:16along the beach. The path
01:09:18passed a small church where services
01:09:20were being held. Then,
01:09:22something unusual happened.
01:09:24Betty found herself drawn to
01:09:26the church's cross.
01:09:28Reverend Morris Wright of the Latin
01:09:30American Baptist Temple was preaching
01:09:32that evening. I saw her
01:09:34come from the sidewalk in through
01:09:36the doors,
01:09:38take her seat in the front,
01:09:40and I just kept preaching,
01:09:42and she was listening
01:09:44intently,
01:09:46hanging on every word. After the
01:09:48service, Betty spoke with Reverend
01:09:50Wright. And she was
01:09:52weeping, just gently,
01:09:54just quietly weeping.
01:09:56I prayed
01:09:58for her after
01:10:00giving her the message,
01:10:02and then
01:10:04she prayed, and she
01:10:06asked Jesus to come into her heart.
01:10:08She volunteered that she was an
01:10:10entertainer, and
01:10:12that she had done some things in
01:10:14entertaining she was ashamed of.
01:10:16And she wanted to turn life around
01:10:18and be what
01:10:20I think her words were, a proper person.
01:10:22She came in the church that evening,
01:10:24as I mentioned a while ago,
01:10:26in my personal
01:10:28view, knowing the Bible as I
01:10:30know it, by
01:10:32divine intervention
01:10:34of God. She did have
01:10:36a religious epiphany.
01:10:38She
01:10:40went, really,
01:10:42on a spiritual quest.
01:10:44But Armand wasn't ready for Betty's
01:10:46spiritual quest.
01:10:48The couple separated in 1958
01:10:50and eventually divorced.
01:10:52Betty decided
01:10:54to dedicate her life to God.
01:10:56She left Florida,
01:10:58moved to California,
01:11:00and enrolled in the Bible Institute of
01:11:02Los Angeles. Pretty much for the
01:11:04next few years, Betty dotted
01:11:06the United States, studying
01:11:08at Bible College and working for the
01:11:10Billy Graham Crusades in the early
01:11:1260s, where she was cited
01:11:14giving out religious brochures
01:11:16at Chicago's O'Hare Airport,
01:11:18as unlikely as that may seem.
01:11:20In 1964,
01:11:22Betty returned to Florida, a place
01:11:24where she'd always found comfort.
01:11:26Even though Betty was devoted to
01:11:28her religious quest, she also
01:11:30loved to dance. Every week
01:11:32Betty showed up at the Palace Ballroom.
01:11:34It was there, on a balmy
01:11:36August night in 1966,
01:11:38that Betty met Harry Lear,
01:11:40a divorced father of three.
01:11:44I saw this
01:11:46healthy-looking
01:11:48younger, not young, but
01:11:50you know, nice-looking lady,
01:11:52just a healthy, wholesome-looking
01:11:54person, and
01:11:56I said to myself, well, I'm going to go ahead
01:11:58and dance with her if I can, if she will.
01:12:00In a sense, I was just stalking
01:12:02her, you know. She'd be over there
01:12:04and over here, dancing around,
01:12:06and I just moved to this spot,
01:12:08moved to this spot where I could get a hold of her
01:12:10closer, and
01:12:12finally I
01:12:14got enough nerve to ask her,
01:12:16and she said yes, and
01:12:18we just danced
01:12:20quite a bit that night, and
01:12:22the song
01:12:24Strangers in the Night was played a lot, and that
01:12:26came to be our
01:12:28song in the times to come.
01:12:30It was a whirlwind romance.
01:12:32Six months later, on
01:12:34Valentine's Day 1967,
01:12:36Harry and Betty were married.
01:12:38Betty was a committed
01:12:40wife, and nothing gave her more
01:12:42pleasure than caring for her three stepchildren.
01:12:44Betty was,
01:12:46she was a good mother.
01:12:48She fed them well, and
01:12:50she tried to
01:12:52teach them things, and you know,
01:12:54Betty was a school teacher previously, too,
01:12:56and
01:12:58she's had a master's degree in English, and
01:13:00she helped them with
01:13:02all different kinds of things like that.
01:13:04Though now transformed into a
01:13:06model wife and mother, the former
01:13:08pinup girl still drew stares.
01:13:10We'd be walking down the beach there,
01:13:12and everybody would look at her.
01:13:14She had the big, beautiful blue
01:13:16eyes and dark black hair,
01:13:18and everybody would be looking at her. Even the dogs
01:13:20would turn their heads when they walked by.
01:13:22She was devoted to her new family,
01:13:24but Betty's relationship
01:13:26with God remained a priority.
01:13:28We went to church
01:13:30three times a week. We went
01:13:32Sunday morning and Sunday evening
01:13:34and prayer night on
01:13:36Wednesday evening. At last,
01:13:38Betty had the family she
01:13:40had longed for during her career.
01:13:42Oh, I think
01:13:44the price paid
01:13:46was probably
01:13:48a stable family
01:13:50life.
01:13:52I mean, you know,
01:13:54a stable family life
01:13:56with her own family, husband,
01:13:58children. But Betty's happy
01:14:00stable marriage ran into trouble
01:14:02when Harry's ex-wife tried to reclaim
01:14:04the children. The kids were
01:14:06caught in the middle. Although Harry
01:14:08and Betty loved each other, their
01:14:10relationship couldn't take the stress,
01:14:12and the marriage soon fell apart.
01:14:14I think her third marriage could have been
01:14:16a happy one, but there were
01:14:18so many problems,
01:14:20custody problems
01:14:22with his three children
01:14:24and problems with his
01:14:26ex-wife.
01:14:28Those problems
01:14:30sabotaged the relationship
01:14:32between the two of them.
01:14:34In 1972,
01:14:36Betty and Harry divorced.
01:14:38They remained friends.
01:14:40It was just circumstances,
01:14:42and
01:14:44it was probably best
01:14:46for both of us.
01:14:48No, I always think a lot
01:14:50of Betty, and I
01:14:52never had any problems with
01:14:54the animosities toward her
01:14:56at all. Always bucking tradition,
01:14:58Betty continued to live in
01:15:00Harry's house, albeit in separate
01:15:02bedrooms, until 1978
01:15:04when she moved to Lawndale, California
01:15:06to be with her brother, Jimmy.
01:15:08There, she remained
01:15:10for several years, oblivious to
01:15:12the fact that she was at the center of a
01:15:14growing cult phenomenon. But
01:15:16she was about to find out.
01:15:18At the same time, many
01:15:20of her fans would be surprised to learn
01:15:22that their pin-up queen, a woman
01:15:24who defied convention and
01:15:26courted scandal, spent the past
01:15:2840 years embracing religion
01:15:30and seeking a traditional family
01:15:32life.
01:15:36Pin-up model Betty Page
01:15:38disappeared at the height of her fame
01:15:40in 1957.
01:15:42During the decades that followed,
01:15:44Betty married and divorced twice,
01:15:46dedicated her life to God,
01:15:48and traveled across the
01:15:50country working for various religious
01:15:52colleges and organizations.
01:15:54For 40
01:15:56years, Betty remained hidden
01:15:58from the public and from her
01:16:00adoring fans. All
01:16:02through those missing years, Betty never
01:16:04knew she still had a following,
01:16:06that she was being imitated and idolized
01:16:08by a new generation of
01:16:10admirers. Many, many
01:16:12women
01:16:14of Betty Page's age
01:16:16do not know who Betty Page is,
01:16:18and in an ironic way,
01:16:20Betty Page was one of them.
01:16:22Do you know what I mean?
01:16:24Betty Page was an older
01:16:26woman who didn't have a
01:16:28clue about this pop culture
01:16:30phenomenon that was going
01:16:32on, even though
01:16:34she was it. Now,
01:16:36shot in silhouette to conceal
01:16:38her identity, Betty Page
01:16:40gives her first televised interview
01:16:42in more than 40 years.
01:16:49We traveled to an
01:16:51undisclosed location in Southern California
01:16:53to meet the legendary pin-up
01:16:55model. Older, yes,
01:16:57but still beautiful.
01:16:59Nevertheless, Betty preferred
01:17:01to stay in the shadows, saying
01:17:03she didn't want to disappoint her fans
01:17:05who remember her the way she was
01:17:07in her glory years.
01:17:09Betty spoke with us about her life after
01:17:11modeling and her growing cult status.
01:17:13It just surprises me.
01:17:15I've never heard of any other model
01:17:17who, 40 years later,
01:17:19became more popular
01:17:21than she did when she was posing.
01:17:23They keep saying I'm some kind
01:17:25of icon, and that
01:17:27I started the
01:17:29new generation
01:17:31sex movement.
01:17:33All I did was pose in the news.
01:17:35I had less sex activity
01:17:37those seven years in New York
01:17:39than I had any other time in my life.
01:17:41Betty acknowledges that her religious
01:17:43conversion changed her life.
01:17:45I did have feelings,
01:17:47after I turned my life over to the Lord,
01:17:49that maybe God had disapproved of the nudity.
01:17:51I didn't think He disapproved of the
01:17:53bondage, the fetish, or the pin-ups,
01:17:55but of the nudity
01:17:57in public,
01:17:59for pictures to be sold to the public,
01:18:01especially young people.
01:18:03I thought maybe God disapproved of that,
01:18:05and I had asked His forgiveness for that, of course.
01:18:07When I was into all of my
01:18:09religious work and training,
01:18:11I never ran into any...
01:18:13I didn't look at the magazines.
01:18:15It was another life for me,
01:18:17and I never ran into anybody who said anything to me
01:18:19about modeling.
01:18:21I just had put it all behind me
01:18:23as something that I
01:18:25once did and was no longer interested in.
01:18:27It wasn't until 1992
01:18:29that Betty discovered
01:18:31how popular she'd become.
01:18:33I was just shocked to hear
01:18:35that my pictures
01:18:37were selling now,
01:18:39and people were interested in them,
01:18:41and all kinds of other
01:18:43memorabilia, T-shirts,
01:18:45and statues,
01:18:47and calendars,
01:18:49and what have you were selling now
01:18:51a lot more than
01:18:53they ever did back when
01:18:55in my modeling days.
01:18:57Artist and friend Dave Stevens
01:18:59confirms Betty's genuine surprise
01:19:01at her icon status.
01:19:03She gets so tickled when she sees some new book
01:19:05with her picture on it, or some...
01:19:07whatever product it is,
01:19:09even if she's not getting any money for it.
01:19:11I took her into Tower Records
01:19:13I don't know,
01:19:15sometime this last year,
01:19:17and I said, come here, I want to show you something.
01:19:19And I steered her around to the
01:19:21book section, and there on an end cap
01:19:23of an aisle of books
01:19:25was a display of nothing but
01:19:27Betty Page books, books about her,
01:19:29or with pictures of her,
01:19:31and she just stood there
01:19:33in amazement. It's nice to
01:19:35see her react
01:19:37to the fact that suddenly now
01:19:39she's legitimized.
01:19:41Whereas back then she was
01:19:43sort of under the counter,
01:19:45and not really given much
01:19:47if any
01:19:49respect as a model,
01:19:51as an actress.
01:19:53That respect has generated a variety of
01:19:55Betty Page products, including
01:19:57a CD of music inspired by Betty,
01:19:59a CD-ROM,
01:20:01and even Betty Page phone cards.
01:20:03Pin-up collector
01:20:05Joe Zanotto believes that the popularity
01:20:07of Betty's photos and memorabilia
01:20:09is due to Betty's eternal
01:20:11beauty and style.
01:20:13Her appearance is
01:20:15timeless, I think. There's some
01:20:17models from the 50s, Jane
01:20:19Mansfield, Marilyn Monroe, that you
01:20:21know are of that
01:20:23time, frozen in time.
01:20:25But with Betty,
01:20:27she looks as
01:20:29modern today
01:20:31as she did look
01:20:33in the 50s and the 50s.
01:20:35Certain people you
01:20:37take an image of and you make
01:20:39it two-dimensional, and particularly
01:20:41in the movies, and you throw that head on a movie
01:20:43screen and it's 30 to
01:20:4540 feet high,
01:20:47and who they are
01:20:49apart from performance.
01:20:51And you take Jimmy Dean or Marilyn Monroe
01:20:53and you put them up there and everybody wants
01:20:55to know them. There's something about them that
01:20:57they show themselves completely.
01:20:59Their vulnerability, their strength,
01:21:01and so forth. And they become
01:21:03images that
01:21:05are indelible in people's lives.
01:21:07And somehow it reaffirms
01:21:09your own life. And somehow
01:21:11Betty managed that trick on a
01:21:134x5 glossy. And she was
01:21:15overtly sexual, but
01:21:17joyous. And that's the, I think
01:21:19that's the difference. And you like her.
01:21:21Personally, I just, I find her very
01:21:23alluring and very, very beautiful.
01:21:25And she made
01:21:27one single move that was probably the smartest
01:21:29thing that anyone could do
01:21:31for a career, and then she disappeared.
01:21:33So she is forever in our memory
01:21:35exactly as she is.
01:21:37Well, Betty Page was ahead of her time.
01:21:39I mean
01:21:41in the 50s, I know
01:21:43like, you know, people were like
01:21:45not ready for her.
01:21:47But she was just
01:21:49she was never afraid to,
01:21:51you know, show her body
01:21:53and to be a woman and to be sexy
01:21:55and to use her power.
01:21:57You know, we didn't create Betty.
01:21:59I didn't create Betty.
01:22:01You know, the photographers didn't create Betty.
01:22:03Betty created Betty.
01:22:09My only hope is
01:22:11for the living Betty
01:22:13Page, the real Betty Page
01:22:17to
01:22:19feel that she has done
01:22:21something that has touched a lot
01:22:23of people.
01:22:25I don't regret anything.
01:22:27Just two or three bad experiences I had.
01:22:29But
01:22:33I don't regret it.
01:22:35I enjoyed my modeling days.
01:22:37My posing,
01:22:39trying to do the best I could.
01:22:55Betty, Betty
01:22:57where can you be?
01:22:59I ain't seen
01:23:01the likes of you
01:23:03in Hustler Magazine.
01:23:05Betty, Betty
01:23:07don't you understand?
01:23:09If I had
01:23:11been taught by you
01:23:13I'd be a different man.
01:23:15You came
01:23:17to New York City
01:23:19back in Jack and Neal's day.
01:23:21All the lights of Old
01:23:23Times Square that flickered
01:23:25on a great wide wave
01:23:27Straight from Tennessee