It’s that time of year, the hottest and coolest new toys are being announced and hitting shelves in the weeks and months to come. Elizabeth Werner, the toy industry’s premier player, will be on hand and available to show, tell, demo, and play – ahead of the Toy Industry’s insider event “Toy Fest” – an event that will showcase the most innovative, educational, unique, and flat-out fun toys hitting the shelves in the months/year ahead. For more information visit wernerinfo.com
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LifestyleTranscript
00:00 The following portion of the Arizona Daily Mix is sponsored on behalf of
00:05 Mollison and Doug, Spin Master, VTech, LeapFrog, Thames & Kosmos by Gorvitz Communications.
00:11 It's time to announce some of the exciting new toys and toy trends for 2024. Last week,
00:20 Brad talked with toy industry expert Elizabeth Werner to find out what's new and fun.
00:27 Good morning my favorite toy guru Elizabeth Werner. How you doing?
00:31 Good morning, I'm well. Thank you for having me. So well this is a very important time because we
00:37 are going into a new year, new trends with toys and things for the kids and my understanding that
00:45 arts and crafts are really on the point for this year. They are which as a mom of four makes me
00:52 so happy they can put down the tablets right and spend a little time playing. Let me show you this
00:58 one. This is called Sticker Wow. It's brought to us by Melissa and Doug and we all know and love
01:04 Melissa and Doug items. Well this is really innovative because now they can actually play
01:08 with stickers and learn at the same time. 300 stickers come inside of these adorable sticker
01:14 stampers. They are refillable. It comes with a 24-page activity pad which has counting,
01:21 matching, lots of fun things. They work on those fine motor skills. They're going to be creative,
01:26 perfect for at home or on the go. These stickers by the way they peel right off of every surface
01:31 so no worries and I think it looks cute in an Easter basket. Just saying that out loud.
01:35 It does and very easy to put in. I like that idea of learning with the stickers.
01:40 We might get that here for the station.
01:41 All right let's talk TV shows and what toys are coming out to match those this year.
01:50 Yes so always relevant Paw Patrol, Jungle Pups, Marshall's Elephant Vehicle. Now this is still
01:57 the number one preschool property out there with these exciting rescues and adventures. Well this
02:02 elephant here yes he's got tusks and wheels so we can get through any obstacles. That water tank
02:07 holds three water projectiles that the kids are going to be able to load them up and let them
02:11 out into the jungle wherever they need to. This is a lot of fun because they get to reenact their
02:16 favorite scenes and it even comes with Marshall in his red jungle explorer uniform and helmet
02:21 which the kids are a little wild for. Oh my gosh that is so cool. I want these toys for myself
02:26 always when I see these Paw Patrol. That's great. Exactly. Hey Elizabeth let's talk about
02:33 nurturing toys. That's something also parents are wanting to see this year. Yes that social,
02:39 emotional learning, nurturing, loving. Well these are Gabbers. They're brought to us by VTech.
02:45 They are so cute. They come in a few different colors. Now our kids get to nurture them.
02:50 They talk, they sing, they can even perch on your shoulder. It comes with a little magnetic egg
02:55 that you slide underneath your shirt, put the birdie on top. Now you can push the belly and
02:59 when you push the belly it's going to repeat what you say in either a funny voice or by tweeting.
03:05 It also has a little wing that has a musical note on it. You push that you're going to get to hear
03:09 songs and then it's got sensors inside so if you shake it up or you toss it in the air or flip it
03:13 upside down it's going to make some silly sounds for you. So these are a really wonderful way for
03:18 our kids to engage and interact. Oh my gosh that's so cool. I love that. Okay teaching because toys
03:24 are of course on the trend of teaching our kids. So what do you got for us? Yes so for our kids
03:31 ages eight and up the Gekko Run marble run. Now my bet Brad is this will be your fave today.
03:37 This is from Thames & Kosmos and you take that classic marble run but you bring it to a whole
03:41 new level. These are flexible tracks and the pads themselves are like little mini suction cups. You
03:47 can't even see them they're so small. So there's no glue you can move this all around on any flat
03:53 surface, your windows, your fridge, a flat wall, a glass, a mirror, you name it. You can put these
03:58 up on it and kids are working on their engineering. This is literally physics in action learning,
04:04 problem solving. I think that this is wonderful and my hubby and I have it on the fridge and we
04:08 have daily competitions now. So yeah I was gonna say we got to get to them have the marble races
04:15 going on. That would be so cool. That's right. I'll tell you Elizabeth this is awesome great stuff.
04:21 Where can we find more information? Yes you can go to our website which is warnerinfo.com and you
04:28 have time for one quick one more quick one. Yeah go ahead. Okay yeah it's okay so this is our
04:34 learning friends 100 words book. Now 100 vocabulary words selected by learning experts,
04:41 pets, animals, food, mealtime opposites and so much more. All the kids have to do is push the
04:46 buttons. They're going to hear these silly little animals talking to them giving them words and
04:50 sound effects. It can be done in English and Spanish with just the flip of a switch. I love
04:56 boosting literacy and again another one for the Easter basket. I like it there we go again some
05:02 great items there for kids to learn and have some fun with. You bring them to us amazingly. So again
05:08 where can we find information? Thank you Brad. Yes you can go to our website which is warnerinfo.com.
05:15 Perfect thank you Elizabeth. Thank you very much.
05:19 The preceding portion of the Arizona Daily Mix was sponsored on behalf of Melissa and Doug,
05:26 Spin Master, VTech, LeapFrog, Thames & Kosmos by Gorvitz Communications.
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