UCLA Bruins guard Kiki Rice unboxes the Air Jordan 38 Low 'Cherry Blossom.'
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SportsTranscript
00:00 [MUSIC PLAYING]
00:03 These are sick.
00:07 Growing up in DC, everyone always
00:17 looks forward to the springtime when the cherry blossoms would
00:20 bloom, and you'd just be able to see all the incredible colors
00:22 and the flowers and everything.
00:24 So I thought that would be a huge, big testament to DC,
00:28 because it's something that's so unique to that area.
00:30 I love the colorways just throughout the shoe,
00:32 the pink and blue and how it's gradient.
00:35 And I think it just looks super pretty.
00:38 It means so much to me to be the first Jordan brand NIL
00:41 athlete with a P. I mean, growing up,
00:43 I look forward to wearing the shoes that my favorite players
00:47 designed.
00:47 And I think for me, this is just a really, really big moment,
00:51 and I'm excited to rep these shoes.
00:54 [SQUEAKING]
00:57 [BLANK_AUDIO]