Kia has revealed its Platform Beyond Vehicle (PBV) future strategy at the 2024 Consumer Electronics Show (CES) in Las Vegas. Kia’s PBV business will initially be based around the introduction of an all-new, modular vehicle, previewed by the Kia Concept PV5.
This future vision was presented alongside a multi-phase plan that will see PBVs revolutionize the mobility industry while helping to advance Hyundai Motor Group’s ambitions in robotics, Advanced Air Mobility (AAM), and autonomous driving.
Kia PBVs are a total mobility solution that combines fit-for-purpose EVs with advanced software solutions based on the Hyundai Motor Group’s software-to-everything, or SDx, strategy. As a Platform Beyond Vehicle, Kia PBVs will open the door to new businesses and lifestyles by redefining the concept of space thanks to advanced, tailored interiors that provide ultimate freedom and flexibility.
This future vision was presented alongside a multi-phase plan that will see PBVs revolutionize the mobility industry while helping to advance Hyundai Motor Group’s ambitions in robotics, Advanced Air Mobility (AAM), and autonomous driving.
Kia PBVs are a total mobility solution that combines fit-for-purpose EVs with advanced software solutions based on the Hyundai Motor Group’s software-to-everything, or SDx, strategy. As a Platform Beyond Vehicle, Kia PBVs will open the door to new businesses and lifestyles by redefining the concept of space thanks to advanced, tailored interiors that provide ultimate freedom and flexibility.
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MotorTranscript
00:00 A vehicle that fits everyone's needs.
00:03 How does that sound?
00:05 Let me tell you about Kia PBVs.
00:08 In tandem with various swappable components, Kia PBVs will bring what you want to reality.
00:15 Let's check one of the key features that makes this possible.
00:19 The easy swap technology integrated into Kia PBVs is a key feature that enables adaptability by allowing the interchange of components.
00:29 The vehicle platform's hybrid coupling unit attaches to the swappable life module's claw-type fixed plate,
00:37 securely fastening in place using rotating motor-operated magnets and locking unit,
00:43 thus establishing a solid connection between the platform and swappable life modules.
00:48 With a simple swap, Kia PBVs offer an array of satisfying experiences.
00:56 Are you ready to experience Kia's easy swap technology?
01:00 technology.
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